Today marks three weeks, 21 days, until Grand Theft Auto 6. And we’re now seeing dog poop.
The dog poop revelation has arrived in a pretty unique way, too, as a short gameplay clip showing off the detailed world of GTA 6 was revealed inside a new episode of South Park. And it’s as ridiculous as you would expect.
In the video (without South Park’s context), the new gameplay shows Jason and Lucia walking on a beach in Vice City. An NPC ahead of them is walking their dog, and the dog poops on the beach, prompting the owner to bag it up.
Jason (or the player) takes exception, throwing something at the dog owner, picking the poop bag up out of the sand, and smashing it into the owner’s face, sending poop flying everywhere. And that’s that.
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I haven’t really seen marketing for a video game on this level before, let alone what Rockstar and Take-Two have already done, like the big Netflix premiere earlier this summer. The game is basically consuming Miami, Florida (the real-life version of Vice City), with the game universe’s Burger Shot and Cluckin’ Bell fast food restaurants taking over existing establishments inside the city’s Kaseya Center NBA arena, which also has a big “Welcome to Vice City” sign currently residing on its roof. That’s also where the NBA’s Miami Heat will host a special Vice City-themed home game on Nov. 18, the day before GTA 6’s full release, featuring a custom court design and uniforms.
I can’t begin to fathom what kind of money it takes to do these things, including taking up what amounts to ad space on South Park, one of the longest-running animated shows in history, in its 29th season (The Simpsons still holds the record, ongoing at 38 seasons). But in the end, it’s likely pocket change compared to the revenue that the game may end up bringing in over time after it finally launches on Nov. 19 for PS5 and Xbox Series X|S.
