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#Advertising


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Deus Ex: Human Revolution adds Star Wars ads (Update)

[Update: I've been informed that the ads weren't "patched in" via any new update. The functionality was always there and it just seems that it's recently started throwing the ads out there.] In a move that can be filed under "Kind Of Sleazy...   read

 
 
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PS3 drops 'It only does everything' for 'long live play'

Sony has dropped its "It only does everything" slogan in favor of a brand new moniker that focuses on the PS3 as a gaming device. From now on, the PlayStation motto is "Long live play." How exciting! Sony says the new campaign slogan has b...   read

 
 
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Microsoft to make Kinect worse with obnoxious advertising

The best thing about Xbox Live is that we get to see all sorts of cool advertising on a service we subscribe to. Microsoft realizes that adverts are the best part of the Xbox experience, and is bringing innovative "NUads" to Kinect users. ...   read

 
 
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EA and Hasbro declare April 7th Global MONOPOLY Day

You know, I used to think that you had to have some sort of position of authority in order to declare days to be special. Now I realize that you only need a social networking site and a product. What a fool I was! Electronic Arts and Hasbro...   read

 
 
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Being a Smooth Criminal with Kinect in MJ: Experience ad

Ubisoft is about to drop Michael Jackson: The Experience on to PS3 and Xbox 360 next week, so they're pulling out the big guns. By that, I mean releasing an ad focused on Kinect functionality in the Xbox version of the game featuring ...   read

 
 
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PEGI demands 'misleading' We Dare ads removed

We Dare has officially become a three-lugged puppy with pneumonia, mercilessly kicked to death by a gang of professional wrestlers. That's the impression I get of the game -- mocked by gamers, abandoned by the publisher, and now critic...   read

 
 
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EA doubts the future of in-game advertisement

There was a time -- not at all long ago -- where those darned immersion-breaking, in-game ads were popular. Ben Cousins, the general manager of EA's free-to-play division, believes those days are over, or at the very least, we're getting to...   read

 
 
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Activision: Kobe Bryant Black Ops controversy hypocritcal

A while back, some assholes lashed out at Activision and Kobe Bryant for the famous Call of Duty: Black Ops television commercial. ESPN proved that it should stick to sports by chatting absolute crap about the situation, but Activision has ...   read

 
 
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Ni No Kuni ads make us desperate for the game

Ni No Kuni: The Jet Black Sorcerer landed in Japan recently and they got some great ads for it. OK, so the ads are just normal ads, but they show off the game, which instantly makes them great. Look at that massive instruction book. It's g...   read

 
 
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New Golden Sun pays homage to original game's commercial

Some new videos of Golden Sun: Dark Dawn have emerged that at first, really doesn't mean much beyond what you see. But the folks at Tiny Cartridge have some excellent memory and realized that developer Camelot Software is actually paying h...   read

 
 
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Black Ops causes surge in Rolling Stones sales

If you ever needed proof that videogames have become a major force in entertainment, try to wrap this idea around your head -- a videogame is helping the Rolling Stones to sell music. Yep, thanks to Call of Duty: Black Ops, that legendary b...   read

 
 
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ESPN guys whine over Kobe Bryant Black Ops ad appearance

It would appear that it's not just clueless columnists who are upset over Call of Duty: Black Ops' TV commercial. ESPN has decided to weigh in on the "controversy", because if there's one thing sports commentators should be talking about, i...   read

 
 
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Call of Duty: Black Ops TV ad upsets a guy

When I first saw the TV commercial for Call of Duty: Black Ops, I must admit that I raised an eyebrow. Not that I was offended (in fact, it's quite amusing), but the potential to offend or at least be viewed as a tasteless cheapening of re...   read

 
 
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Kevin Butler threatens puppies

[This is one of the only times an image of adorable animals is actually relevant to the post so I'll be damned if I don't use it. Video is after the jump.] I am almost positive that the EyePet is the least exciting thing having to do with P...   read

 
 
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Sony launches smack talking yaybuttons.com

Sony might have taken a misstep with their marketing when it launched the Marcus campaign, which no one really seems to like, but I have to say they're coming right back on track with the launch of YayButtons.com. This is a site where you c...   read

 
 
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Maker of real guitars pokes fun at Guitar Hero

Usually I hate people who pull the ridiculous "play a real guitar" argument, but this advertisement for Sparrow's range of guitars is pretty classy. The general message is that no videogame can replace a real guitar, and I don't think anybo...   read

 
 
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FTC charges PR firm with writing its own iTunes reviews

PR firm Reverb Communications has come under fire from the FTC for getting its employees to anonymously write reviews on iTunes without disclosing their working relationship with the title. The company was sneakily giving its own games glow...   read

 
 
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PlayStation-branded junk is in our future

Sony has now launched an initiative they're calling the "PlayStation Logo Licensing Program." This means that you'll start seeing the PlayStation logo slapped across all manner of what the company is referring to as "lifestyle products." Th...   read

 
 
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Burger King and Microsoft team up to promote Kinectimals

It seems that Microsoft is pulling out all the stops to ensure that Kinect is popular, proving that if you can't win the hearts of the people with a good product, you can do it with boatloads of cash. Cirque du Soleil, Justin Bieber, and no...   read

 
 
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E3 10: The greatest Nintendo commercial ever made

This year's E3 was full of amazing things, and while Nintendo clearly came in second to Konami when it came to press conferences they did have many epic moments. No moment was more epic than Reggie Fils-Aime getting lit on fire by Bowser. ...   read

 
 
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Update: E3 10: Sony launches "Marcus" ad campaign for PSP

Sony's response to Nintendo launching a revolutionary handheld with a library of games that makes your face melt? An angry black child. Way to win that one, Sony. The kid's name is Marcus and it appears he is going to be their PSP rep. I'm...   read

 
 
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Bitches whine about Heavy Rain ad, ASA rejects complaints

A British Heavy Rain commercial that details the "store robbery" scene and the various ways in which players can experience it (even though the scene always ends the same way) has been the subject of complaints by clucking busybodies with n...   read

 
 
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Is this an ad for the Ford Fiesta or for the Wii?

As a general rule, I loathe television commercials. So much so that I don't have cable or even an antenna for my TV because I simply refuse to watch the advertisements. And the worst commercials of all are those for cars. From pretentious ...   read

 
 
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This Backbreaker ad is coming to a TV near you

I haven't played NaturalMotion's Backbreaker since E3 2009, and while I liked what I saw, I feel like the game is going to need a major marketing campaign if it wants to avoid getting lost in the shuffle of big-name releases this spri...   read

 
 
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Old Spice games hitting Xbox Live ... seriously

We've seen all sorts of retarded "advergames" over the years, but I think this one truly takes the cake. At least wit Yo Noid, Cool Spot or Doritos Dash of Destruction, they were advertising products that would appeal directly to gamers. Ol...   read

 
 
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Community expand | +quickpost

JcDent

Russian cat saving

 
guitarvillain

110011 0100101 101001 110 01101

 
OrochiLeona

Last night I had a really spoopy dream about, of all things, Freedom

 
Mike Wallace

So Ive pretty much evacuated a half gallon of SOMEthing in the past Dont know what I caught but I dont have anything Gonna down a few shots of Pepto Bismol and a jug of water, then hope for the

 
JcDent

Things that No Mans Sky desperately needs: a good enviro suit (space SEVA suit pls), power armor (MK 3 Iron Armor please), large loud ballistic weapons that fire cal rounds, ship modules for strafing alien animals with fragmentation

 
Osc

Dont know if any of you out there are into EDM tunes at all, but I just heard this real catchy Sounds like a mainstream (This has been your somewhat weekly tune of the

 
Parismio

Oho this is

 
StriderHoang

Azuros is supposed to be a low tier bear-based The Redhelm deviant is NOT low Hell mess you

 
KingSigy

Phils Discord chat is a

 
JcDent

Still the funniest article about guns

 

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