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#Advertising

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The idea of buying an interactive commercial is like battery acid in the minds of most adult gamers, but we blissfully forget that we once paid full price for entire videogames that existed purely to push another product.&nbs...   read

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Here's some A for your SoulCalibur T

Voldo's lower horn may not have been a legit SoulCalibur V print ad, but this one is. Surprise, surprise. It's the perfect complement to the original boobalicious ad. These things always happen in pairs. I'm glad Namco Bandai has acknowledg...

 
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Namco Bandai pulls penis-flavored SoulCalibur V ad

[Update: So apparently it is not real. Stupid sexy Voldo!] Namco Bandai recently pulled an advert for SoulCalibur V after fans complained that it was too offensive. No, it wasn't the magazine page featuring ginormous breasts. It was an post...

 
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Veteran hates Modern Warfare 3's 'hideous' advertising

Those live action Modern Warfare 3 commercials featuring Jonah Hill and Sam Worthington may be lighthearted nonsense to us regular folk, but US Army Special Operations Command paratrooper D.B. Grady thinks they're crass, hideous, and&n...

 
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One of the biggest complaints about the Xbox 360 dashboard update was the fact that advertisements now took up a ridiculous amount of screen space. For some gamers, it's gone too far, and a number of ad-blocking methods have ...   read

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Don't pursue Lu Bu without some of that sweet Pepsi taste

Pepsi Nex is a drink. Dynasty Warriors NEXT is a videogame. This is how great marketing is born.  This beautiful wallpaper, showing Lu Bu drowning his sorrows with some tantalizing Pepsi flavor, is available from Pepsi's Japanese site....

 
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Zelda and Robin Williams return in this Skyward Sword ad

Nintendo is riding the Princess Zelda / Zelda Williams connection to the bitter end, but I'm really not bothered. Robin Williams is a such a cartoon character in most everything he does, and his daughter is oh so lovely. More commercials, ...

 
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ESA: In-game advertising will increase rapidly

The Entertainment Software Association is using a new report by DFC intelligent to declare that in-game advertising will grow at a swift pace in order to reach the 72% of Americans now said to be playing.  DFC says that companies spent...

 
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Nathan Drake is a corporate whore in Subway commercial

"Hey, I'm Nathan Drake. If you're the adventurous type like me, then get in on the Subway taste for adventure," says Nathan Drake in the above video.  The idea of videogames and marketing departments working together is nothing new. W...

 
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Mind blown! You can play games in 2D on a 3DS!

Nintendo of Europe has posted a banner ad on their home page for the upcoming Metallic Red 3DS model. In addition to sporting a fiery finish, this latest 3DS also comes packed with some incredible new features. Not only can you now play you...

 
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Deus Ex: Human Revolution adds Star Wars ads (Update)

[Update: I've been informed that the ads weren't "patched in" via any new update. The functionality was always there and it just seems that it's recently started throwing the ads out there.] In a move that can be filed under "Kind Of Sleazy...

 
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PS3 drops 'It only does everything' for 'long live play'

Sony has dropped its "It only does everything" slogan in favor of a brand new moniker that focuses on the PS3 as a gaming device. From now on, the PlayStation motto is "Long live play." How exciting! Sony says the new campaign slogan has b...

 
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Microsoft to make Kinect worse with obnoxious advertising

The best thing about Xbox Live is that we get to see all sorts of cool advertising on a service we subscribe to. Microsoft realizes that adverts are the best part of the Xbox experience, and is bringing innovative "NUads" to Kinect users. ...

 
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EA and Hasbro declare April 7th Global MONOPOLY Day

You know, I used to think that you had to have some sort of position of authority in order to declare days to be special. Now I realize that you only need a social networking site and a product. What a fool I was! Electronic Arts and Hasbro...

 
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Being a Smooth Criminal with Kinect in MJ: Experience ad

Ubisoft is about to drop Michael Jackson: The Experience on to PS3 and Xbox 360 next week, so they're pulling out the big guns. By that, I mean releasing an ad focused on Kinect functionality in the Xbox version of the game featuring ...

 
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PEGI demands 'misleading' We Dare ads removed

We Dare has officially become a three-lugged puppy with pneumonia, mercilessly kicked to death by a gang of professional wrestlers. That's the impression I get of the game -- mocked by gamers, abandoned by the publisher, and now critic...

 
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EA doubts the future of in-game advertisement

There was a time -- not at all long ago -- where those darned immersion-breaking, in-game ads were popular. Ben Cousins, the general manager of EA's free-to-play division, believes those days are over, or at the very least, we're getting to...

 
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Activision: Kobe Bryant Black Ops controversy hypocritcal

A while back, some assholes lashed out at Activision and Kobe Bryant for the famous Call of Duty: Black Ops television commercial. ESPN proved that it should stick to sports by chatting absolute crap about the situation, but Activision has ...

 
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Ni No Kuni ads make us desperate for the game

Ni No Kuni: The Jet Black Sorcerer landed in Japan recently and they got some great ads for it. OK, so the ads are just normal ads, but they show off the game, which instantly makes them great. Look at that massive instruction book. It's g...

 
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New Golden Sun pays homage to original game's commercial

Some new videos of Golden Sun: Dark Dawn have emerged that at first, really doesn't mean much beyond what you see. But the folks at Tiny Cartridge have some excellent memory and realized that developer Camelot Software is actually paying h...

 
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Black Ops causes surge in Rolling Stones sales

If you ever needed proof that videogames have become a major force in entertainment, try to wrap this idea around your head -- a videogame is helping the Rolling Stones to sell music. Yep, thanks to Call of Duty: Black Ops, that legendary b...

 
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ESPN guys whine over Kobe Bryant Black Ops ad appearance

It would appear that it's not just clueless columnists who are upset over Call of Duty: Black Ops' TV commercial. ESPN has decided to weigh in on the "controversy", because if there's one thing sports commentators should be talking about, i...

 
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Call of Duty: Black Ops TV ad upsets a guy

When I first saw the TV commercial for Call of Duty: Black Ops, I must admit that I raised an eyebrow. Not that I was offended (in fact, it's quite amusing), but the potential to offend or at least be viewed as a tasteless cheapening of re...

 
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Kevin Butler threatens puppies

[This is one of the only times an image of adorable animals is actually relevant to the post so I'll be damned if I don't use it. Video is after the jump.] I am almost positive that the EyePet is the least exciting thing having to do with P...

 
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Sony launches smack talking yaybuttons.com

Sony might have taken a misstep with their marketing when it launched the Marcus campaign, which no one really seems to like, but I have to say they're coming right back on track with the launch of YayButtons.com. This is a site where you c...

 
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Maker of real guitars pokes fun at Guitar Hero

Usually I hate people who pull the ridiculous "play a real guitar" argument, but this advertisement for Sparrow's range of guitars is pretty classy. The general message is that no videogame can replace a real guitar, and I don't think anybo...

 
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FTC charges PR firm with writing its own iTunes reviews

PR firm Reverb Communications has come under fire from the FTC for getting its employees to anonymously write reviews on iTunes without disclosing their working relationship with the title. The company was sneakily giving its own games glow...

 
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PlayStation-branded junk is in our future

Sony has now launched an initiative they're calling the "PlayStation Logo Licensing Program." This means that you'll start seeing the PlayStation logo slapped across all manner of what the company is referring to as "lifestyle products." Th...

 
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Burger King and Microsoft team up to promote Kinectimals

It seems that Microsoft is pulling out all the stops to ensure that Kinect is popular, proving that if you can't win the hearts of the people with a good product, you can do it with boatloads of cash. Cirque du Soleil, Justin Bieber, and no...

 
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E3 10: The greatest Nintendo commercial ever made

This year's E3 was full of amazing things, and while Nintendo clearly came in second to Konami when it came to press conferences they did have many epic moments. No moment was more epic than Reggie Fils-Aime getting lit on fire by Bowser. ...

 

Matthew RazakFeatured blogger

Monday reviews aren't on Monday. It's old school, trust me. OK, so I've been and editor for a while now. I probably should fill this part in a bit more fully. I've been here a while. In most a...

 

Reviews

Bazaar"No, not that Magic Carpet"

 

Thrustmaster TMX Force Feedback Wheel"Basically the T150, but for Xbox One and PC"

 

Fragments of Him"Great writing and performances, terrible pacing and gameplay"

 

Push Me Pull You"Playing Nightcrawlers"

 

Chronos"I keep getting older, but they stay the same age"

 

The Climb"You rock, rock"

 

Hitman: Sapienza"Molto buono"

 

Ray Gigant"Challenge not included"

 

Soda Drinker Pro"Like explaining an inside joke to someone else"

 
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DISCUSSIONS | setupPosts by everyone - post yours

Dangus Taargus

I just spent an hour setting my Steam Controller to treat only the bottom half of my DS emulator window as a mouse zone for the touchscreen in a Big Picture It kinda works better than I thought it but still doesnt really feel

 
KnickKnackMyWack

People seem pretty insistent on the idea that Zelda NX will be vastly superior to Wii why? When OoT was ported to GCN all it had was Master TP on Wii was almost no different from Unless its a remaster it wont be significantly

 
Gundy

Im gonna miss I never enjoyed getting my ass handed to me so

 
Torchman

God damn I want to be so mad at how little screen time Gunbuster itself has gotten and the pacing of the But then I find out Gunbuster is a combination And then it gets a hype battle versus an YOURE TEARING ME APART GAINAX

 
Memolestas

Ive been working a lot in YOLO Animals, but peoples responses worth it:) Take a look at the game:

 
ACESandElGHTS

In celebration of my finally having finished MGS V: full motion Quiet/ Stefanie Joosten

 
siddartha85

I didnt expect to like Overwatch this Anybody else using Lucio? Im shocked at how much I now enjoy using He seemed so lame at But hes secretly

 
CoilWhine

Played and streamed some more Yakuza 3 (that shibe is so cute!), made a few memes for YouTube but nothing really

 
Torchman

When your title mech doesnt show up for over half the shows length, maybe, juuuust MAYBE, you shouldve had more Too rushed for some moments to have any real Mechs been pretty badass so far

 
Inquisitive Ravenclaw

Im physically/emotionally exhausted and fed up with

 
Parismio

Since I now have Runbow, it occurs to me that no one has mentioned its new DLC and that Lilac from Freedom Planet is a free character!

 
Sr Churros

Saw this on Twitter, had to share

 
Sarah Jane Farron

:( Today has been pretty bad for Really dislike Nioh and stuck with terrible players on my teams on both Overwatch and TF2 with the latter taking an hour to figure out how to launch it without it I say! Sleep and onwards to tomorrow!

 
Pixie The Fairy

Thing Im trying to sort from the Avengers movies: Everyone is absolved for succumbing to mind control except for Tony And Scarlett Witch sends Hulk to terrorize a Loki gets out of warping minds with a But hes my brothe from

 
Parismio

Alright i got two codes Wiiu versions of affordable space adventures and Shante: Pirates Curse

 
Nathan D

Oh shit, its only

 
worm jerky

Just discovered the Yakuza series after buying 5 on sale and finally putting some real time in with 4, which I got with PSPlus a while Now I dont even care about anything else its like Im trapped in Yakuzaville!!

 
AvtrSpirit

While debate rages on over who is best waifu and best robotu in Overwatch, its abundantly clear that Hanzo is best

 
lewness

Was nervous because I thought you botched getting the Morion Blade if you didnt get Yuria to talk about Orbeck before finishing the Usurpation Turns out you can still do I did do it right after killing Dragonslayer so that helped?

 
Madoka Malika

done with all my classes for the semester! SUMMER TIME IS FINALLY HERE!!

 
Mike Wallace

I cant seem to summon up any interest in I like the look, the music, the upbeat approach, and Road Hog is my kinda But I just dont feel All I see is another Titanfall, another Heroes of the

 
Lawman

Current status:

 
Jinx 01

PSA the May 5th Open Beta of Overwatch seems to have already started, at least on Though so far Ive only done the tutorial

 
AvtrSpirit

OnlyWatch no more! At least not until Monday :D

 
Parismio

Got codes for Shantae Pirates curse for 3DS and Affordable space adventures, and retro city rampage for the

 
SeymourDuncan17

This is my cover photo on Facebook and it makes me smile

 
OverlordZetta

Star Wars Episode Red: Coming Soon!

 
Torchman

That feeling when you get 100% on the semester long project, meaning you got 100% for the entire

 
Sarah Jane Farron

I tried the Nioh demo and I just dislike it so I love the idea but I feel like the execution is so Takes what From Software does right and makes it Some love it but for me, its so flawed I feel its Nothing positive for

 

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