Jaffe, Campbell leave Sony to create Eat, Sleep, Play

Famed (and mouthy) game developer/director David Jaffe said earlier this week that he would announce some big personal news on his blog today. He has, and it turns out that Jaffe has left Sony to create a new studio called Eat, Sleep, Play.

Jaffe, the co-creator and director of major titles like God of War and Twisted Metal, joins Scott Campbell, founder of Icognito Entertainment (makers of the upcoming Warhawk for PS3) to create this new Utah-based company, which has signed a deal with SCEA to create products for Sony’s PlayStation line. These two have worked together before on the PlayStation Network’s Calling All Cars. The first title from this new company is coming in 2008.

For now, the company is developing Twisted Metal: Head On for the PlayStation 2, which is scheduled for a winter release. This game will feature the never released Twisted Metal: Black Part II as well as a documentary on the series.

Jaffe blogs about his last day at Sony after 14 years of service. He also mentions that even though his new company is based in Utah, he plans to stay in San Diego. He’s glad to still be working with Sony:

“Again, we are working with Sony and that just feels great. We met with some other interested parties but at the end of the day, Sony is our home, our family, and we’re really thrilled and honored they wanted to work with us and continue the relationship we’ve spent almost 15 years cultivating. So in many ways, it’s like very little has changed, other than the pay cut,” he said.

Good luck, David and Scott. We’re looking forward to what Eat, Sleep, Play will bring us.

Dale North