Deus Ex: Testimonials from augmentation customers

Here’s a new viral marketing video for Deus Ex: Human Revolution which features the company making mankind better through augmentations, Sarif Industries. This time, instead of just seeing these actors make use of their new cybernetic enhancements, we get to hear them speak in their own words as written for them by the good people at Sarif Industries.

I’m loving this part of the marketing. These are the sort of adverts I would expect to see from a company like Sarif if it existed, painting a picture of a bright future with all perfect lines and beautiful people, while the world goes to Hell at street level. Keep this stuff coming, Square Enix, because I am eating it up.

Conrad Zimmerman