ESRB censors Dead Island logo

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It seems crazy to me that the ESRB has the power to censor logos and box art, but they certainly have the power. They did it with Left 4 Dead 2, and now they’re doing it with Dead Island. Having a cool image means nothing when there are sensibilities to protect!

The original logo features the silhouette of a corpse hanging from a palm tree. The new North American logo just has a regular zombie shambling along instead. It seems that Europe will get the unaltered version. 

The issue probably stems from the fact that the original logo is not implicitly a zombie. It could look like a suicide — or worse — a lynching. I guess we’ll find out when European kids start hanging themselves from street lights of burning crosses in people’s yards … because game logos can make that happen. 

The edit seems silly and pointless to me, but whatever. So long as the game itself remains intact they can demand a unicorn’s anus on the box.

The ESRB strikes again, Dead Island logo censored [Rely On Horror]


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