Warner Bros. starts a new label that’s dedicated entirely to Harry Potter games

Warner Bros’ golden sitch

Warner Bros. just cast game-ia labelus appearato. This is the most I’ve ever hated myself because of a lede.

Portkey is the new Warner Bros. Interactive Entertainment label that’s dedicated to creating Harry Potter video games. It’s said that the games will be developed for both mobile and console. It also seems as though a focus for this initiative will be to tell stories that are tangential and supplemental to the going-ons in the books. Portkey says the games will feature “familiar characters at different points in their lives.”

It’s important to note that this isn’t a studio from WBIE. Instead, it’s a label that will seemingly fund Harry Potter games from already-established developers. The first title is Harry Potter: Wizards Unite which is an augmented reality game from Pokemon Go creator Niantic. Portkey promises more reveals are coming soon.

Portkey Games to release new games inspired by J.K. Rowling’s Wizarding World [Pottermore]