Jimquisition: Don’t Charge Retail Prices For Digital

The $60 pricing model is broken in the retail space, and that’s a scientific fact that can be proven with science. It’s truly staggering, then, that publishers are attempting to apply that awful model to the digital space, where they can better afford alternative pricing tiers. Simply put, a digital game should not cost the same as its physical counterpart, and the hubris involved in such a decision is astounding.

Jim Sterling