Perrin Kaplan, former Nintendo vice president of marketing, shared an interesting thought at a panel on sex and violence in games at PAX this year. Kaplan said, “Parents who use videogames as a babysitter shouldn’t have sex to begin with.” Kaplan’s statement inadvertently set the tone for her announcement that she is returning to the videogames industry after quitting Nintendo in June.
What exactly will Kaplan be doing in the industry? Spong is reporting that Kaplan has set up her own company keyed towards “connecting brands and consumers,” which is decidedly more tame than calling out parents who think Kirby is a better caregiver than a 14-year-old girl. Although, I think one could argue that sitting down with Brain Academy is a better experience than watching Power Rangers: Ultra Megaforce Time-Traveling Super Secret Spy Robot Godzilla Action Fest Extravaganza.
Even though Kaplan doesn’t work for Nintendo any longer, at least she didn’t mention breaking her wrist or introduce Carrot Top equipped with a Balance Board to the panel. I’ll just take her statement as a very indirect step in the right direction for Nintendo.