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Black Ops causes surge in Rolling Stones sales


Nov 23
// Jim Sterling
If you ever needed proof that videogames have become a major force in entertainment, try to wrap this idea around your head -- a videogame is helping the Rolling Stones to sell music. Yep, thanks to Call of Duty: Black Ops, t...
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ESPN guys whine over Kobe Bryant Black Ops ad appearance


Nov 18
// Jim Sterling
It would appear that it's not just clueless columnists who are upset over Call of Duty: Black Ops' TV commercial. ESPN has decided to weigh in on the "controversy", because if there's one thing sports commentators should be t...
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Call of Duty: Black Ops TV ad upsets a guy


Nov 10
// Jim Sterling
When I first saw the TV commercial for Call of Duty: Black Ops, I must admit that I raised an eyebrow. Not that I was offended (in fact, it's quite amusing), but the potential to offend or at least be viewed as a tasteless c...
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Kevin Butler threatens puppies


Oct 09
// Matthew Razak
[This is one of the only times an image of adorable animals is actually relevant to the post so I'll be damned if I don't use it. Video is after the jump.] I am almost positive that the EyePet is the least exciting thing havi...
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Sony launches smack talking yaybuttons.com


Sep 12
// Matthew Razak
Sony might have taken a misstep with their marketing when it launched the Marcus campaign, which no one really seems to like, but I have to say they're coming right back on track with the launch of YayButtons.com. This is a s...
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Maker of real guitars pokes fun at Guitar Hero


Sep 07
// Jim Sterling
Usually I hate people who pull the ridiculous "play a real guitar" argument, but this advertisement for Sparrow's range of guitars is pretty classy. The general message is that no videogame can replace a real guitar, and I do...
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FTC charges PR firm with writing its own iTunes reviews


Aug 27
// Jim Sterling
PR firm Reverb Communications has come under fire from the FTC for getting its employees to anonymously write reviews on iTunes without disclosing their working relationship with the title. The company was sneakily giving its...
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PlayStation-branded junk is in our future


Jul 27
// Conrad Zimmerman
Sony has now launched an initiative they're calling the "PlayStation Logo Licensing Program." This means that you'll start seeing the PlayStation logo slapped across all manner of what the company is referring to as "lifestyl...
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Burger King and Microsoft team up to promote Kinectimals


Jul 07
// Jim Sterling
It seems that Microsoft is pulling out all the stops to ensure that Kinect is popular, proving that if you can't win the hearts of the people with a good product, you can do it with boatloads of cash. Cirque du Soleil, Justin...
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E3 10: The greatest Nintendo commercial ever made


Jun 17
// Matthew Razak
This year's E3 was full of amazing things, and while Nintendo clearly came in second to Konami when it came to press conferences they did have many epic moments. No moment was more epic than Reggie Fils-Aime getting lit on f...
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Update: E3 10: Sony launches "Marcus" ad campaign for PSP


Jun 16
// Matthew Razak
Sony's response to Nintendo launching a revolutionary handheld with a library of games that makes your face melt? An angry black child. Way to win that one, Sony. The kid's name is Marcus and it appears he is going to be the...
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Bitches whine about Heavy Rain ad, ASA rejects complaints


May 12
// Jim Sterling
A British Heavy Rain commercial that details the "store robbery" scene and the various ways in which players can experience it (even though the scene always ends the same way) has been the subject of complaints by clucking bu...
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Is this an ad for the Ford Fiesta or for the Wii?


May 12
// Conrad Zimmerman
As a general rule, I loathe television commercials. So much so that I don't have cable or even an antenna for my TV because I simply refuse to watch the advertisements. And the worst commercials of all are those for cars. Fr...
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This Backbreaker ad is coming to a TV near you


Apr 23
// Samit Sarkar
I haven't played NaturalMotion's Backbreaker since E3 2009, and while I liked what I saw, I feel like the game is going to need a major marketing campaign if it wants to avoid getting lost in the shuffle of big-name rel...
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Old Spice games hitting Xbox Live ... seriously


Apr 05
// Jim Sterling
We've seen all sorts of retarded "advergames" over the years, but I think this one truly takes the cake. At least wit Yo Noid, Cool Spot or Doritos Dash of Destruction, they were advertising products that would appeal directl...
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God of War III will make you ignore your girlfriend


Mar 09
// Hamza CTZ Aziz
Kevin Butler tells the truth in this ad, ladies. Once your boyfriend/husband/significant other gets a hold of God of War III, your relationship will be doomed. For like a week. At least. Seriously, you all are so not ready f...
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Retro-style Mega Man 10 ad is mega rad


Mar 06
// Hamza CTZ Aziz
Mega Man 10 was released on WiiWare this past week. While Wii owners are having a blast with the game, PlayStation 3 and Xbox 360 owners have to wait a little while longer for the Blue Bomber. So how about a retro-style ad t...
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EA marketing wins again with Dante's Inferno ramen


Feb 18
// Josh Tolentino
[As posted on Japanator] Think what you will of the game itself, but you can't deny that some of the myriad stunts pulled by EA's marketing department in promotion of Dante's Inferno were nothing short of inspired. Howev...
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Sony: Exclusive ads and content are the new battleground


Feb 17
// Jim Sterling
The age of third party exclusives is coming to an end, with fewer and fewer publishers remaining loyal to a single platform. Sony is well aware of this, and publisher relations VP Rob Dyer believes that exclusive content and ...
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Dante's Inferno can't say 'Go to Hell' during Super Bowl


Feb 01
// Jim Sterling
Dante's Inferno is gearing up for one of the most prestigious advertising slots that America has to offer -- a spot in the Super Bowl commercial lineup. However, there's going to be a sacrifice in order to reach such a huge a...
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Need more Dante's Inferno products? Try the Circle Cycle


Jan 22
// Josh Tolentino
It might only have been a few hours since we last told you about EA's latest Dante's Inferno promotional stunt, but I couldn't help wanting to post this commercial they put up for the "Circle Cycle," which is apparently that ...
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US Tatsunoko Vs. Capcom TV spot is all sorts of awesome


Jan 16
// Hamza CTZ Aziz
Nowadays, ads for videogames aren't really fun. Sony's latest ad attack on TV is pretty good, but the rest of what's out there is just so serious. Enter Capcom with their ad for Tatsunoko Vs. Capcom. The promo features Mega ...
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Chicago Public Transit forced to allow M-rated game ads


Jan 09
// Matthew Razak
The law is sometimes a slow and ponderous beast, but it eventually makes up its mind. Way back at the end of 2008, the Chicago Public Transit system banned M-rated games from being advertised on the sides of buses and the lik...
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Fan-made Mario ad hits you right here (points to heart)


Jan 02
// Matthew Razak
I'm posting this for Chad. Why? Because he was unable to do it thanks to the fact that he's weeping under his desk with years and years of Mario love (and a massive amount of Mario Galaxy love) flowing out of his eyes. If ev...
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Aardman Animations rocks Flipnote Studio with Zelda


Dec 08
// Jordan Devore
Who knew the creative masterminds behind Wallace and Gromit doubled as masters of the DSi's Flipnote Studio application? Last we checked in, Aardman Animations was busy making a sweet commercial for the DSi, which unsurprisi...
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This is what a Evony TV ad would look like


Dec 01
// Hamza CTZ Aziz
And in more serious news, Evony is a giant scam. But you didn't need me to tell you that.
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Nokia caught promoting Nintendo emulation in commercial


Nov 30
// Jim Sterling
Oops! Nokia has gotten itself into trouble after releasing a commercial that shows a chap playing NES, SNES and Spectrum games on his mobile phone. The advert boasts about using emulators on Nokia products, with the implicati...
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Aardman Animations hocks the DSi via Flipnote studios


Nov 26
// Jonathan Holmes
Aardman Animations, the studio behind Creature Comforts and Wallace and Gromit, have been putting the rest of us Flipnote Studios artists to shame for the past few months with their original animations on the service. I alwa...
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Sony's newest 'everything' ad is ver - STICK


Nov 22
// Matthew Razak
Damn it Sony. How in God's name did it take you this long to come up with a good ad campaign? *Sigh* Well, at least now that you've found one you're milking it for all that it's worth, and you're milking it really well. On F...
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Lara Croft stripping in Silent Hill!?


Nov 18
// Jim Sterling
Oh advertisers, you so crazy! A new commercial for Pringles has appeared that is both awesome and ludicrous at the very same time. It seems to be a rather impressive homage to survival horror games at first, with a surprisin...

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