How much of that is you?
Research firm SuperData is reporting that Blizzard’s free-to-play Hearthstone: Heroes of Warcraft is making $20 million a month; more than any other digital card game. When compared to other popular free-to-play games, Hearthstone comes in above Dota 2‘s $18 million a month and hugely trails what may very well be the most popular game in the world, League of Legends, which pulls in $123 million a month. That is a lot of cheddar.
If you’re unfamiliar with Hearthstone, there are various items you can purchase with in-game gold or opt to buy with real money such as: card packs, single-player adventures, Hero portraits that work like skins, and Arena access, a mode that could potentially give you more back in winnings than the cost of entry.
Hearthstone is available on PC, iOS, and Android devices for free. Currently Blizzard is offering a special deal on the upcoming expansion The Grand Tournament, allowing players to purchase 50-card packs for $50, which normally only net you 40, plus you get an exclusive card back to boot. The Grand Tournament has a vague release date of sometime this month, but I have a hunch that may be very soon considering Blizzard is performing maintenance on the in-game shop today.
So how much have you spent on Hearthstone? I’ve spent over $350 on cards, including pre-purchasing the 50-card pack for $50.