Wet sequel confirmed as A2M rebrands as Behaviour

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Put away those inappropriate jokes, the Canadian-developer previously known as Artificial Mind & Movement (A2M) has changed its name to Bahaviour Interactive. 


The name change comes as the studio hopes to focus on original IPs on multiple platforms, while still working as a “for-hire” studio with major publishers. The studio has also revealed a number of titles its working on, including Wet 2, a sequel to Naughty Bear, Doritos Crash Course for Xbox Live Arcade, and the multi-platform Rango.


The “new name” is actually a return for the studio, who was known as behavior when it began as a small developer of PlayStation One games in the 90s. 


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