Vblank is going all out with Retro City Rampage at PAX

You have to give props to smaller developers like Vblank Entertainment. What they may lack in sheer manpower gets made up for with smart, funny marketing and cool promotions. Also, down-to-earth radness — gotta have that. As part of the PAX 10, Retro City Rampage will be playable at booth #3017.

Better yet, the booth will have real-life goodies up for the taking:

• NES-inspired cartridge labels
• NES-inspired boxes (straight off the presses)
• Sega Master System-inspired case inserts
• Permastruct-inspired game rental case inserts

There will also be daily draws for the NES cartridge cases. Vblank mentioned that Retro City Rampage is now multiplatform, which I hadn’t heard before, but right now they can only confirm a WiiWare release.

Check out the gallery for shots of the merch and some screenshots of the game, in case you somehow forgot what it looks like. (Be on the lookout for some killer references.)