People who frequent this blog probably already know how they feel about Cyberpunk 2077. Many of you have been excited for years. Some of you likely aren’t on-board with the recent revelation that CD Projekt employees are subjected to “mandatory crunch” until the game ships. Regardless where you fall, you probably have an opinion.
But for people who have no idea about Cyberpunk 2077, this new Keanu Reeves-led advertisement is going to sell a lot more copies. This commercial aired during the NBA Finals last night, and it just feels cool, flashy, and badass in all the right ways. It has mass appeal, and that’s even before you consider the inclusion of global sweetheart Keanu Reeves.
This game is gonna sell so many goddamn copies it’s gonna be stupid.