SC Conviction publicity stunt almost causes a shooting

Recommended Videos

Auckland, New Zealand’s Viaduct Basin, a popular nightlife area, was the site of one of the dumbest publicity stunts ever this past Friday night The New Zealand Herald is reporting. Evidently in promotion of Splinter Cell Conviction a man with bandages on his hand pulled out a fake gun and pointed it at people. The people obviously panicked and ducked for cover while the police came a running with guns drawn.

Luckily the police figured out that it was a fake gun and ended up finding out that the man was working for a publicity firm. Monaco Corporation, a publicity company that works with Ubisoft in New Zealand, has apologized for the stunt, but says that it was not orchestrated by them, but by another marketing firm that they hired.

No matter who did it, it means that at some point this seemed like a good idea. Then again, here I am promoting the game in some way, so I guess it worked.

Promotions prank ends in armed police callout [The New Zealand Herald, via Kotaku]


Destructoid is supported by our audience. When you purchase through links on our site, we may earn a small affiliate commission. Learn more
related content
Read Article FFXIV Live Letter summary: Dawntrail brings benchmark, DLSS upscaling, blacklist updates, and Yo-kai Watch event
FFXIV Live Letter reveal included the benchmark
Read Article Corn Kidz 64 is the perfect name for a modern N64 game
Corn Kidz 64 Switch port date
Read Article Helldivers 2 dev’s CEO explains why transmog won’t be coming to the game
helldivers posing in helldivers 2
Related Content
Read Article FFXIV Live Letter summary: Dawntrail brings benchmark, DLSS upscaling, blacklist updates, and Yo-kai Watch event
FFXIV Live Letter reveal included the benchmark
Read Article Corn Kidz 64 is the perfect name for a modern N64 game
Corn Kidz 64 Switch port date
Read Article Helldivers 2 dev’s CEO explains why transmog won’t be coming to the game
helldivers posing in helldivers 2