For the next two days, I’ll be in Las Vegas (hopefully SARS free this time) to take a damn good look at some upcoming games and such from Midway. Well, on the flight here from New York, there just so happened to be a Nintendo marketing dream sitting next to me — an old dude with a DS.
While watching TV at my seat, I see out of the corner of my eye that this old dude — we’ll call him gramps for this story — whips out a white DS Lite. Keep in mind gramps is at least 60. Well, once I saw this, I just had to see what gramps was playing. Wanna guess what it was? Go ahead I’ll wait a second … … … he started playing Hotel Dusk: Room 215! What a pimp! So yeah, looks like that good ol’ Nintendo marketing machine really is reaching out to the elderly. You go gramps!
BTW, if there happens to be any readers in Vegas tonight that wanna party, let me know. I’m staying at THEhotel at Mandalay Bay.