Sony has boasted that, after four years of bleeding money, the PlayStation 3 has become profitable, with the company finally making money on every unit sold. With that in mind, don’t expect any new price cuts for the time being.
“This year is the first time that we are able to cover the cost of the PlayStation 3,” says Sony Worldwide Studios boss Shuhei Yoshida. “We aren’t making huge money from hardware, but we aren’t bleeding like we used to.”
“When we bring the cost of hardware down, we are looking at opportunities to adjust prices if we believe that will increase demand. At the moment, we are trying to catch up our production. We have lots of great games coming out and innovations with Move and 3DTV, so we don’t believe this is the time for us to think about a price drop.”
Awesome that Sony is making money now. So can we have our backwards compatibility back, please?
PS3 Profitable, Price Cut Unlikely [IGN]
