Namco hoping to get rich quick from iPhone money milking

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Namco Bandai likes money, as anybody who has witnessed its impressive dedication to saturating the DLC market can attest. Lots and lots of delicious treasure can be found on the iPhone, so it’s no surprise that Namco is looking to sink its teeth into Apple’s latest cash cow.

Namco have brought on board a former full-time employee, Jonathan Kromrey, to help them develop iPhone games. Kromrey believes that from now on, every week will see some new iPhone announcement from the publisher, believing that Apple’s mobile platform represents a “gold rush” that can’t be missed. 

“My charge is to make games that are the best for the iPod Touch and iPhone,” he explains. “There is a gold rush to do Apps for the App store, and Namco is at the forefront of that movement.

“In the past Namco’s been known for its depth of arcade experience, games like Pac-Man, Galaga, SoulCalibur and Tekken. I’m excited to be here and see a lot of those franchises come out on the iPhone. I’m here to champion new things, new IP, to discover what the new Pac-Man is for the iPhone.”

Kromrey added that he’d love to do “twitch” games like Tekken and SoulCalibur, but that controls are a problem. He also touched upon pricing, looking at anywhere between one and five dollars for general games, but that “Super, super duper brands” will justify a higher price tag. 

Let the iPhone ravishing begin! Look for our interview with Jonathan Kromrey later today.


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