Holidays officially start with new Nintendo DS bundles

It’s beginning to look a lot like [insert whatever holiday it is that you celebrate here]! Nintendo has announced that it’s continuing its long-standing money-printing tradition of releasing two limited-edition Nintendo DS bundles for the holidays. Yay!

One bundle will ship with a DS in a new color that Nintendo is calling “Mario Red,” which just means that it’s red and has an “M” on it. That particular bundle will be paired with a copy of New Super Mario Bros. and will cost $149.99. 

The second bundle ships with the “Ice Blue” Nintendo DS, and comes packed with a carrying case and Brain Age: Train Your Brain in Minutes a Day. This will also set shoppers back $149.99. 

Like I already said, Nintendo slapping together some Nintendo DS bundles for the holidays is not a surprising event. What is surprising are the games they chose to bundle with the system. New Super Mario Bros., while great, was released in 2006. And Brain Age is just as old, and actually has a more recent sequel available.

Isn’t there something less dated Nintendo could bundle into a box and still appeal to customers?





New Nintendo DS Bundles Put a Colorful Spin on ‘Black Friday’

Limited-Edition Hardware Comes with Top-Selling Games

REDMOND, Wash.–(BUSINESS WIRE)– The day after Thanksgiving might be known to holiday shoppers as “Black Friday,” but this year Nintendo is rewarding eager consumers with two brilliant splashes of color. On Nov. 28, Nintendo will release a duo of limited-edition Nintendo DS™ bundles, each pairing a Nintendo DS game title with a hand-held system in a bold new color. The Mario™ Red Nintendo DS bundle includes a red system emblazoned with a familiar M for Mario, and a copy of New Super Mario Bros™. The Ice Blue Nintendo DS comes with a custom carrying case and the popular Brain Age™: Train Your Brain in Minutes a Day. Each bundle sells at an MSRP of $149.99.

Expected to rank high on holiday wish lists among first-time gamers and veteran players alike, the Mario Red and Ice Blue systems are the latest additions to Nintendo’s rich palette of distinctive Nintendo DS colors. As people across the nation make their way to malls and retailers for pre-holiday sales and events, shoppers are encouraged to act fast if they want to get their hands on these limited-edition bundles.

“Nintendo DS is both the most affordable and the most popular video game system in this generation,” said Cammie Dunaway, Nintendo of America’s executive vice president of Sales & Marketing. “These limited-edition bundles make great gifts for first-time Nintendo DS players and collectors alike.”

The Mario Red and Ice Blue DS bundles won’t be the only stocking stuffers this season. Nintendo also aims to brighten the season for core and new gamers with its growing selection of Nintendo DS games. Pokémon™ Ranger: Shadows of Almia and Kirby Super Star™ Ultra are already in demand among casual gamers and younger players. The new Personal Trainer™: Cooking helps people become masterful chefs. And Mystery Case Files™: MillionHeir™ keeps friends and families enthralled with a series of unique seek-and-solve puzzles. 

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Nick Chester
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