EA’s Blake Jorgensen backtracks on recent statements
Electronic Arts was in hot water recently on their views of microtranscations coming to everything they do in the future. Well the company looks to be backtracking a bit as EA’s CFO Blake Jorgensen clarified what they meant at the 2013 Wedbush Transformational Technology Conference this week.
“I made a statement in the conference along the lines of ‘We’ll have microtransactions in our games,’ and the community read that to be ‘all games,’ and that’s really not true,” stated Blake.
Evidently, what he initially meant was that all their future mobile games will have microtransactions, as all their mobile offerings will be free-to-play. Oh, don’t worry though, EA will continue adding to the $60 cost of console and PC games.
“You’re going to see extensions off of products like Battlefield Premium which are simply not microtransactions. They are premium services, or additional add-on products or download that we’re doing … it is essentially an extension of the gameplay that allows someone to take a game that they might have played for a thousand hours, and play it for two thousand hours. We want to ensure that consumers are getting value.”
As exciting as next-gen can potentially be, I worry about how much more chopped up our game experiences will be. I don’t want to live in a future where more game will have over $500 of content to purchase.