Capcom creates new mobile gaming brand, Beeline

Today, Capcom has announced a new direction for their mobile games business in Asia. Following the success of social titles Smurf’s Village and Zombie Cafe, the company has created a new business arm called “Beeline Interactive” under which future mobile titles will be managed.

A statement from Capcom explained that the decision was motivated in part by a desire to differentiate these products from the core brands associated with the company. These brands, will continue to carry the Capcom name in future mobile products.

Slow news day, eh?

Capcom establishes Beeline Interactive [GamesIndustry]

Conrad Zimmerman