Bandai Namco files mysterious ‘Blue Bullet Pride’ trademark

blue bullet pride japan bandai namco

Da-ba-dee da-ba-dow

Bandai Namco has registered an ambiguous trademark for something called “Blue Bullet Pride.” The mystery IP was filed and confirmed in Japan earlier this month, before being made public this morning.

As noted by Gematsu, there is little in the way of clues as to what Blue Bullet Pride represents. Bandai Namco Japan was working on an online action-RPG known as Blue Protocol, so there are similarities there, but that title has been quiet since an announcement made during the Bandai Namco Studio Creators’ Night live stream — which was held way back in the fall of 2021.

It seems that this is simply going to be one of those cases where we just have to wait and see until the veteran developer/publisher is ready to play its hand. Of course, we’ll be sure to let you know the score should any new information be forthcoming.

Bandai Namco Online trademarks Blue Bullet Pride in Japan [Gematsu]

Chris Moyse
Senior Editor - Chris has been playing video games since the 1980s. Former Saturday Night Slam Master. Graduated from Galaxy High with honors. Twitter: @ChrisxMoyse