Atari uses big boobies to sell tabloid crossword game

Sex sells, but is it enough to sell crosswords? Atari certainly hopes so, as it is using a pair of Page 3 models to promote the tabloid-based DS game The Sun Crossword Challenge at London’s Victoria Station. This may be simultaneously the best and worst thing I have written about.

From Friday, April 18th, starting at 8am, lucky passers-by can take part in a “giant interactive crossword” with models Sam Cooke and Vikki Blows, the latter name you’d know if you remember our story about Dante from Devil May Cry being portrayed as a half naked slut. You can even have your photograph taken with the ladies, if you want to make yourself look even uglier than usual by comparison. The game launches on the same day as this promotional stunt.

Right, that’s enough words. Time to ogle some boobies.

Jim Sterling