This session of the event is pretty technical, so here’s a trailer of LucasArt’s Fracture to keep you entertained while you listen. The talk of a lightsaber experience on the Wii, the possibilities of a Fracture feature film, and how Jim Ward thinks Indiana Jones could pwn Lara Croft (yeah right, bewbs > wrinkles) are the highlights of this portion of the summit, but it’s especially interesting to note that almost exactly a year ago, Jim Ward had some nasty things to say about EA (and, indirectly, Neil Young):
“There’s an attitude in this industry that says in order to make a great game, it takes whatever time it takes and it takes whatever money it takes, and that that’s okay. Well it’s not okay — it’s wrong. It’s not okay in other entertainment businesses. In other businesses it’s big trouble. When you have EA failing to bring Superman out with the movie, that’s inexcusable. Moving games like Medal of Honor and Godfather out of the fourth quarter — that’s the old way of thinking and you can’t do that any more.”
Although EA isn’t exactly the kind of company that deserves a pat on the back for upholding the quality over quantity of their games the way that a company like Blizzard does, LucasArts has had an especially atrocious track record over the years. I think it’s pretty easy now to see why…
Hit the jump to get your learn on.
Jim Ward,
Senior VP of Lucasfilm and President of LucasArts
Neil Young,
EVP of Electronic Arts
Moderated by N’gai Croal,
General Editor of Newsweek and all-around R-tard
Click here to download Shades of Gray: Sharing Management and Production Processes Between Films and Games.
