Have an arrogant Assassin’s Creed III dev diary

Drown in the delightful smug

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The concept of the developer diary has always struck me as egotistical and self-aggrandizing, but Ubisoft’s “Inside Assassin’s Creed III” series may be the most gloriously arrogant video series yet. Watch the video above and bask in the shameless pomposity. 

So dramatic! So flashy! So … a bunch of talking heads saying things nowhere near interesting enough to justify all that movie trailer music. 

Of course, I say this in good fun … and because I am envious. My job is to be egotistical and I’m not this good at it.


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