Gaming News, Game Reviews, Game Trailers, Tech News

dtoid   |   japanator   |   flixist   |   tomopop   |   store


 

 

Wii games rented most at Redbox kiosks

0

The Redbox kiosk closest to my house always has a line formed in front of it. Every time I see it I wish I would have thought up the idea of rental vending machines. 

As soon as the movie kiosks were released I knew that games rental would also be a huge opportunity for this format. It seems to be going well so far, according to Redbox videogame VP Joel Resnik. He says that there's now 27,000 kiosks and that they've just hit 4 million rentals. Get this: 67 percent of America is within a five minute drive of a Redbox kiosk.

What are people renting? Wii games!

"[The Wii] has the highest install base, and our consumer is a casual gamer, and they've responded very well," says Resnik.

Beyond Wii games Resnik says that their best rental performers are the mid-ranged sellers. I'm assuming that people go out and buy the blockbusters and use Redbox to try the rest. 

Have you used Redbox for games? If so, what did you rent last?

Redbox Games Boss: Wii Games, Mid-Range Sellers Thriving At Kiosks [Gamasutra]


The article continues below. Login to skip ads, get faster mobile, and dibs on betas
 
 

 

TwitterRedditEmailFacebook
 
Dale NorthFormer Dtoid EIC // Profile & Disclosures
Fronts8200Blogs 50Following30Followers367

I am Destructoid's former Editor-In-Chief. I love corgis. I make music. more


 



#Industry Bull #Redbox #Wii
 
 


READER COMMENTS LOADING BELOW...

Please login (or) make a quick account (free)
to view and post comments.



 Login with Twitter

 Login with Dtoid

Three day old threads are only visible to verified humans - this helps our small community management team stay on top of spam

Sorry for the extra step!

spacer