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This Japanese Tearway PS4 advert is fascinating

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Go elderly Dora the Explorer lady

I have a real soft spot in my heart for Japanese gaming advertisements. I love the conviction, the wackiness, and the passion-filled songs that just don't seem to have made it to advertising back here in the Western world. 

Today, we were treated to yet another gem in the form of a Japanese advert for Tearaway Unfolded on PS4. It has an elderly Dora the Explorer lookalike gaining laser eye powers, faces on fingers, and one of the catchiest advertising songs I have heard in a while.

YES!!! I am so in to this damn advert. I've had it on loop for far too long this morning.

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Laura Kate Dale
Laura Kate DaleFormer Queen of England   gamer profile

Laura's gaming journey began in the 90′s when she was given a SNES by her older brother with Mario paint. From that day video games were all she thought about day or night, be it playing them, ... more + disclosures


 


 


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    Filed under... #Advertising #japan #PS4 #video

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