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Nintendo's Switch Super Bowl commercial is pretty great

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They had to pay a pretty penny for this

With Super Bowl LI only a few days away, you're going to see quite a few companies getting in on the time honored tradition of expensive, sometimes weird commercials. For the first time (considering the Pokémon 20th Anniversary ad was headed up by the Pokémon Company), Nintendo's also getting into the expensive fun with a new commercial for the Switch. As a guy who's watched tons of Super Bowl spots for sister site Flixist (keep an eye out there for new movie spots too!), I can safely say this spot is very effective. 

The commercial features The Legend of Zelda: Breath of the Wild boss footage and will air during the game's fourth quarter. There's also an extended cut of the commercial below. It might be a bit weird to advertise to millions of people who probably won't be able to buy the Switch on March 3rd, but hey, at least it's a Nintendo commercial and not another terrible Doritos spot. 

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Nick Valdez
Nick ValdezAssociate Editor   gamer profile

Nick Valdez has been writing for Modern Method for years, but now he's writing about videogames! He likes games where you punch dudes in the face.  more + disclosures


 


 


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  • I've played hundreds of hours of Zelda: Breath of the Wild, and never knew this footrace minigame existed - Chris Carter
  • This might be the most savage Zelda: Breath of the Wild beatdown I've seen yet - Chris Carter
  • This Zelda: Breath of the Wild clip makes a good case for a Tony Hawk spinoff - Chris Carter
  • Introducing Digital Tourist -- Chill treks through awesome games in 4K UHD - Stefan Bahruth
  • Rare Nintendo sale alert: Breath of the Wild is $40 this week - Brett Makedonski
  • Like all the crazy Zelda: Breath of the Wild videos? Here's a slick 10 minute montage that took six months to make - Chris Carter
  • Sometimes, things just work out in Zelda: Breath of the Wild - Chris Carter
  • The newest Zelda: Breath of the Wild craze involves launching Guardians far into the sky - Chris Carter
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    Filed under... #commercial #Nintendo #Nintendo Switch

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