dark        

Microsoft promises that privacy is paramount with Kinect

0

Color me skeptical

One of the most immediate, widely held, and legitimate concerns surrounding Xbox One's Kinect was the very realistic potential for Microsoft to abuse the data collection. It's not much of a stretch, given that it's recently been revealed that the tech giant turned over email and Skype information to the NSA. Don't worry though; Microsoft says you can quell all of those fears, as it won't use Kinect data malevolently.

Xbox's Albert Penello, a marketing executive, talked to NeoGAF about this touchy subject. "Some of the new Xbox One Kinect features *could* be used in advertising - since we can see expressions, engagement, etc. and how that might be used to target advertising. This is the point that seems to draw some controversy. First - nobody is working on that. I'm not aware of any active work in this space. Second - if something like that ever happened, you can be sure it wouldn't happen without the user having control over it. Period," Penello emphasized.

He further accentuated the company's stance on privacy by explaining that the Skype app will stop streaming and will be rendered unusable whenever it's moved to the background. This is its way of ensuring that nobody will accidentally broadcast something when they didn't know that the application was active.

Penello was insistent in Microsoft's position, stating that "preventing Kinect from being used inappropriately is something the team takes very seriously." If he hasn't quite convinced you of Microsoft's dedication to privacy, at least you can just use Xbox One without Kinect.

Albert Penello [NeoGAF via CVG]


You are logged out. Login | Sign up

 
 

 

TwitterRedditEmailFacebook
 
Brett Makedonski
Brett MakedonskiManaging Editor   gamer profile

While you laughing, we're passing, passing away. So y'all go rest y'all souls, 'Cause I know I'ma meet you up at the crossroads. Y'all know y'all forever got love from them Bone Thugs baby... ... more + disclosures


 



Filed under... #Advertising #Kinect #Microsoft #Xbox One

READER COMMENTS LOADING BELOW...


LET'S KEEP THE COMMUNITY GREAT


You're not expected to always agree, but do please keep cool and never make it personal. Report harassment, spam, and hate speech to our community team. Also, on the right side of a comment you can flag nasty comments anonymously (we ban users dishing bad karma). For everything else, contact us!



 
 
 
 
spacer