Remember Microsoft's flying-away window logo? Who thought that was a good idea?
I wouldn't call Microsoft's new logo a "good idea" by any measure, but it works. With Windows 8, a new tablet, and maybe even a new game console coming (Microsoft blogged about the new logo and used the Xbox tag), the timing was right to spruce up the logo.
The blue box represents Windows, the red is for Office, the green is for Xbox, and the yellow is pukey and old-looking.
The logo will roll out everywhere, starting now. Look for it online, in their retail stores, and in television ads and other marketing.