11% across certain products
Magic: The Gathering card pricing is increasing for certain lines, due to the “cost of goods, transportation, and manufacturing.”
Wizards of the Coast says that due to industry trends they’re increasing prices “around 11%,” on “select products,” starting in September. Draft and set boosters are the most significantly impacted, but here’s the list of stuff going up in price later this year:
- Draft Boosters
- Set Boosters
- Collector Boosters
- Jumpstart Boosters
Also note that “Commander decks, meanwhile, have a price increase going into effect with Streets of New Capenna [later this month]: there are no plans to increase the price of Commander decks further in July.” Masters, Modern Horizons, Secret Lair, Challenger Decks, or Universes Beyond will not see increases…yet. Dominaria United will be the big product coming in with this new price hike.
Naturally, this comes after record-setting profits, with the recent Kamigawa set (“the best-selling Winter set of all time”) hailing as one of the most successful sets ever. Will the labor force see any of that yield? Or perhaps pile on more “cost of goods” expenses for Magic: The Gathering card pricing? Wizards of the Coast is in a precarious situation when it comes to scale, and being owned by Hasbro comes with certain corporate responsibilities. You can see the motivation for passing the buck in this case.