Twisted Metal is a name hardcore gamers likely all recognize but the series has never had the über-success we associate with major, AAA releases. Series creator David Jaffe knows this and doesn't seem to be deluding himself in regards to how the latest iteration of the series is likely to fare when it releases next year.
Speaking with Joystiq, Jaffe has expressed a level of comfort with the idea that Twisted Metal will likely always serve a niche audience:
... we‚'ve always been kind of like that, kind of been scrappy and we‚'ve had our fans and been real profitable. But it's never had the kind of respect of like, Modern Warfare. Even when we were at our heights. We never got the awards and stuff. But for Twisted, we always felt good about that. 'Cuz it always feels like, Twisted feels like a bar band to us. Or a garage band that has a lot of heart and soul. And we're real loyal to our fans. We may never be The Beatles, but we don't really want to be The Beatles with this game.
I would call Jaffe a straight-shooter if he hadn't spent months outright lying to everyone about the existence of the new game. Instead, I'll refer to him as something equally uncommon amongst big-name developers: a realist. In an industry whose bread-and-butter is hype, it's always refreshing to see someone acknowledge where they are in the marketplace isn't necessarily at the top and be accepting of that.