dark        
spacer

Game changer: NPD to receive Walmart sales data

0

The games industry has looked to NPD game sales data for their reports and analysis, but we could never put too much stock into the numbers as they did not include the data from the world's largest retailer, Walmart. That changed later last year when Walmart said that they would publish some sales data. Today NPD confirms that they've reached an agreement with the retailer to receive point-of-sale info for both their stores and website.

According to IndustryGamers, NPD and Walmart are working together under this new agreement to monitor game sales as well as sales of other industries we don't care about.  NPD calls this agreement a game changer for the industry. I'm just glad that their data will now finally show accurate game sales information.


You are logged out. Login | Sign up

 
 

 

TwitterRedditEmailFacebook
 
Dale North
Dale NorthFormer Dtoid EIC   gamer profile

I am Destructoid's former Editor-In-Chief. I love corgis. I make music. more + disclosures


 



Filed under... #NPD data #NPD Group #retailers #Walmart

READER COMMENTS LOADING BELOW...


LET'S KEEP THE COMMUNITY GREAT


You're not expected to always agree, but do please keep cool and never make it personal. Report harassment, spam, and hate speech to our community team. Also, on the right side of a comment you can flag nasty comments anonymously (we ban users dishing bad karma). For everything else, contact us!