Join us! Nintendo Enthusiast Forums
dark        

EA to sell downloadable games prior to boxed versions

0

We have heard past comments out of Electronic Arts about how successful Battlefield 1943 was, and how the company would like to do more games in that vein. Wedbush Morgan's Michael Pachter has some clarification on how exactly this will be done going forward.

EA senior VP Nick Earl "revealed a strategy to release premium downloadable content (PDLC) as a product for sale prior to the release of a packaged product," explains Pachter. This PDLC would range in price from $10 - $15 for release on Xbox LIVE and PlayStation Network and "would essentially be a very long game demo, along the lines of 2009’s Battlefield 1943."

"A full-blown packaged game would follow shortly after the release of the PDLC, bearing a full retail price," continued Pachter. "The idea is that if the PDLC gets favorable reviews, it will build word of mouth for the boxed product. If the PDLC has issues, they can tweak the packaged product to address those issues, improving the final product before release."

If this sounds more than a little weird, I'm right there with you. My main concern with this strategy is that once you get the early digital version of a game, what's the incentive to go out and buy the full thing? Especially since the $10 to $15 you spent likely won't go toward the purchase of the retail product.

EA to release paid DLC before boxed games [GamesIndustry.biz]

You are logged out. Login | Sign up

 
 

 

TwitterRedditEmailFacebook
 
Jordan Devore
Jordan DevoreCo-EIC   gamer profile

Jordan is a founding member of Destructoid and poster of seemingly random pictures. They are anything but random. Disclosure: I backed Double Fine Adventure and Awesomenauts: Starstorm on Kickst... more + disclosures


 


 



Filed under... #Electronic Arts #PS3 #PSN #Xbox 360 #Xbox Live

READER COMMENTS LOADING BELOW...


LET'S KEEP THE COMMUNITY GREAT


You're not expected to always agree, but do please keep cool and never make it personal. Report harassment, spam, and hate speech to our community team. Also, on the right side of a comment you can flag nasty comments anonymously (we ban users dishing bad karma). For everything else, contact us!