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Candy crushed: King.com IPO posts disappointing numbers

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More like Serf.com, right?

King.com, the developer behind the bafflingly popular match-three puzzler Candy Crush Saga, went public on the stock exchange yesterday, and it did not perform as well as the casual game behemoth had hoped. Starting at $22.50 per share, it dropped 15.56% to $19.00 by the end of the day yesterday.

The poor start could be attributed to the volatility of the casual game market, where success and failure is often due to luck more than anything else. While this news certainly hurts King.com, I know you all are experiencing a bit of schadenfreude, especially considering the recent shenanigans with attempting to trademark the word "candy."

Sour Candy: Weak King.Com IPO Robs Chairman And CEO Of Billionaire Status [Forbes]
No Sugar High For Wall Street: Candy Crush Maker's IPO Disappoints [NPR]


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Darren NakamuraAssociate Editor // Profile & Disclosures
Fronts1156Posts5Blogs 107Following55Followers177

Darren is a scientist during the day. He has been a Destructoid community member since 2006, joining the front page as a contributor in 2011. While he enjoys shooters, RPGs, platformers, strateg... more


 



On Destructoid: Candy Crush Saga   (11)   From our game database:

  • What if Flappy Bird and Candy Crush rocked vintage covers? - Brittany Vincent
  • Candy Crush has a bizarro nationwide ad campaign in Japan - Brittany Vincent
  • King settles The Banner Saga and CandySwipe trademark disputes - Hamza CTZ Aziz
  • Candy crushed: King.com IPO posts disappointing numbers - Darren Nakamura
  • CandySwipe developer writes sad open letter to King - Brett Makedonski
  • Candy Crush dev now trying to block Banner Saga trademark - Steven Hansen
  • King Candy: Candy Crush dev trademarks word 'candy' - Steven Hansen
  • Sweet stat: Candy Crush Saga's been installed 500M times - Brett Makedonski
  • More related stories
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