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#Viral Marketing


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Deus Ex: Testimonials from augmentation customers

Here's a new viral marketing video for Deus Ex: Human Revolution which features the company making mankind better through augmentations, Sarif Industries. This time, instead of just seeing these actors make use of their new cybernetic enha...   read

 
 
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Episode 3 of Mortal Kombat: Legacy is a Cage-y one

Oh ho! The headlines just write themselves. As you may have surmised, this third installment in Kevin Tancharoen's Mortal Kombat: Legacy web series is focused on action star Johnny Cage. Featuring an opening installment with the folks...   read

 
 
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Mortal Kombat Legacy episode 2 still slow going

The second episode of Mortal Kombat: Legacy has been released and you can view it right here. It's a continuation of the events which took place in the first episode, with quite a bit of recapping at the outset for what has been a lar...   read

 
 



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Let Sarif Industries make a better you

With Deus Ex: Human Revolution not out until August, it seems that Eidos is looking to get its viral marketing campaign going early. This new advertisement featuring the fictional augmentation corporation which features heavily in the...   read

 
 
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Do you want to win a 3DS? Do you own a car?

If you're a seasoned veteran of the internet, then you may remember this Mario Kart street art done by a graffiti artist on some Portland bike lanes a few years back. Jumping on the bandwagon this year, so to speak, is Waze, a free social a...   read

 
 
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Bad things are happening in America circa 2049

Above is a trailer for a game called America 2049, which has appeared completely out of the blue and is planned for release next month. As you can see, the video has no information on what kind of game it is, but does lay out some of the s...   read

 
 
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Do we still like Atlus?

They need to know, apparently. The cryptic pink image above just arrived in our email inbox, and those of folks subscribed to Atlus' newsletter. I still do, certainly, but what is this about? Could it be related to something they had 'no pl...   read

 
 


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Homefront viral video thinks Salt Lake City is a blast

This viral video hit our inbox just now, courtesy of a "Voice of Freedom operative" who smuggled this footage of the Greater Korean Republic attack on Salt Lake City, and decided to hide it in a package. It's serious business. The operativ...   read

 
 
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Fallout Online viral advertising moves to religion

We've seen neither hide nor hair of the actual Fallout Online game save for a few screens that arose from the court battle between Interplay and Bethesda, but we have seen the start of some viral campaigns for the game. And now they're gett...   read

 
 
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Greater Korean Republic's secret plans in THQ's Homefront

The Homefront viral continues to pummel the Destructoid HQ mailbox. This time, we were given a look at Korea's plans to poison the Mississippi River with radioactive materials. Oh noes! The cool thing about all this was that the documents w...   read

 
 
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Dead Rising 2 viral site appears

Today a mysterious Dead Rising 2-themed blog appeared on the Internet under the customizing-weapon-themed name of Tape it or Die. The blog fronts itself as being written and maintained by four mysterious characters from the Dead Rising 2...   read

 
 
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Fallout Online starts the viral marketing

With the legal troubles behind them it seems that Interplay is back in action and actually working on Fallout Online, or they're just sending out teasers  and launching that website with beta sign ups during E3 to get everyone's hop...   read

 
 
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Dtoid HQ receives a Mafia II branded briefcase

Destructoid HQ gets plenty of weird, cool and sometimes stupid pieces of swag to promote whatever game that needs promoting. The latest package to be thrown at our door (Goddamn FedEx guy ... ) came from 2K Games and this is certainly one ...   read

 
 
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Who are the Hidden People?

Destructoid has been alerted to a fascinating new website that has captured paranormal activity on video and shared it with the masses. To all the skeptics and doubters out there, this site is proof positive that strange things walk among ...   read

 
 
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Dtoid HQ receives a cute & possibly viral Pokemon letter

Destructoid received a letter from someone yesterday that is either a real letter from a little kid or some viral marketing ploy. The letter is addressed to the Pokemon Institute and includes some custom created Pokemon cards. The letter re...   read

 
 
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Second 'PS4' Sony viral video shows logo, facepalm

Update:  Everyone calm down and carry on: Sony has confirmed that it's fake. A few days ago we pointed you to a Japanese viral video that teases at the PS4 and shows off some 3D gaming...er, side effects. Now it seems that Sony is at...   read

 
 
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THQ sends us creepy Homefront viral

It's the year 2027 and the nuclear powered Korean People's Army have taken over the United States of America. Yes, America is Korea's bitch in THQ's Homefront, but the occupiers are at least thoughtful. They've released a pamphlet to help A...   read

 
 
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More pre-E3 hype? Viral for PS4 or PS3 3D gaming?

Update:  Everyone calm down and carry on: Sony has confirmed that it's fake. What the hell is this video? It seems it's a viral for Sony's PlayStation line. Kotaku says that it popped up this weekend. It shows some scientist-looking p...   read

 
 
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Fiddle with 2D barcodes to get the Crackdown 2 demo early

Viral marketing strikes again! In a double-shot of promotion, Microsoft is going to try and entice you to use their 2D barcode system by giving you a chance to access the Crackdown 2 demo early. They've set up a scavenger hunt using the Mic...   read

 
 
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Next Assassin's Creed viral website opens for business

It appears that Ubisoft has something for missing body parts and viral campaigns. At least, when it comes to some sort of Assassin's Creed follow-up. (Probably Brotherhood.)This afternoon several Destructoid users received a pretend letter ...   read

 
 
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Go play Space Paranoids right now

Space Paranoids is the game Kevin Flynn made in the movie Tron. And for quite some time now, the viral marketing has been teasing the game out here and there. Up to now, it's only been playable at the Flynn's Arcade event held at San D...   read

 
 
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Strange Dead Space 2 letters/images arrive in the mail

Reader Brian Hackney gets some weird stuff in his mail. He just shot over to us some strange Dead Space 2 material that showed up in his real-life inbox the other day. The documents include notes from a doctor who seems to be taking care of...   read

 
 
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Space Paranoids Online trailer may induce giddiness

I'm worried about Tron: Legacy. I want to believe in it because the alternative would only prematurely ruin the Tron franchise for me and I'd like to stave that off if at all possible.  You know what I'm not worried about? The ma...   read

 
 
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THQ sends me tickets to ride Metro 2033

This weekend, I received a nondescript envelope in the mail. Inside the brown envelope I found a letter confirming my trip to ride the Moscow Metro, along with two tickets. I immediately made the connection to THQ's Metro 2033, the recently...   read

 
 
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Ninja Gaiden 2 Sigma launch trailer and virals

I went pretty boring with that headline, didn't I? I guess it's because this isn't the most exciting post. We've been all over Ninja Gaiden 2 Sigma, so I'm not so sure if anyone is going to get too excited over this launch trailer other tha...   read

 
 
Matthew RazakFeatured blogger

Monday reviews aren't on Monday. It's old school, trust me. OK, so I've been and editor for a while now. I probably should fill this part in a bit more fully. I've been here a while. In most a...

 


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Kaleido Ruby

Current status after having to endure a two hour long call to my mother but not eating since half a day ago:

 
Parismio

Steven Universe today bringin in the Darn this show going from heartwarming to really sad in a splitsecond!

 
AvtrSpirit

Rude people are out in numbers today in Overwatch What is it about a Wednesday that brings such lovely language out of people?

 
Jed Whitaker

What is everyones Pokemon GO progress? Im level 17, with 74 caught, and 74 seen (though I dont think it counts egg hatched as I also have one gym that is only accessible via boat, so hopefully I can hold it

 
ShadeOfLight

Random observation: Clinton has announced that some Kaine person will be her Running Shame, Id rather have

 
Mike Martin

Join Communicord, a sister server to the main Dtoid Run by the community, for the community:

 
homeoftheblues

Looky at what my wife Not to bad for being hopped up on pain pills after knee

 
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Its not changing for my

 
CyborgAlien

This song brings me back to my gamer Haha RADICAL! XD

 
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I was looking for gameplay of Gotta Protectors since its coming out tomorrow, and look who just happened to be playing it a year ago!

 

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