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Nintendo finally reaches out to its core audience with appearance on Cake Wars

Even though the Wii U hasn't captured that coveted soccer mom demographic with its followup to the Wii, Nintendo isn't giving up. Like any good company, you have to know your audience and you have to cater to that audience -- literally. It ...   read

 
 
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Watch Dogs

Watch Dogs WeAreData website lets you creep

In what is simultaneously the best and creepiest marketing stunt I've seen in a while, Ubisoft has built its own public database on real world cities, in a similar vein to Watch Dogs' depiction of Chicago. WeaAreData won't let you hack traf...   read

 
 
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Injustice
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Latest TV spot for Injustice features Kevin Smith

A new advertisement for Injustice: Gods Among Us is starting into circulation and they're heading right for the comic fans by bringing in one of the more famous enthusiasts of (and contributors to) the medium, Kevin Smith. In it, he a...   read

 
 
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The DTOID Show: ME3, Max Payne 3, Raccoons & Balloons

Hey gang! In case ya missed it, The Destructoid Show was LIVE on Friday afternoon. Here's a recording of it. We talked about how Killzone 3's multiplayer is going free-to-play, how BioWare wants UK residents to petition their government to...   read

 
 



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PS3 has been 'hitting its stride' for the past four years

Last week, Sony's Jack Tretton announced that the PlayStation 3 has just started hitting its stride. Does that corporate line sound familiar? It should do, because Sony's claimed that the PS3 has just "hit its stride" on three other occasio...   read

 
 
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Do we still like Atlus?

They need to know, apparently. The cryptic pink image above just arrived in our email inbox, and those of folks subscribed to Atlus' newsletter. I still do, certainly, but what is this about? Could it be related to something they had 'no pl...   read

 
 
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Sony has gone back to inconceivably dumb ads [Update]

[Update: When researching this story, I failed to notice that these videos were created "on spec," meaning that they were shot with the hope of being sold to Sony. They are not official ads and, God willing, they never will be. I apol...   read

 
 
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Acquire wants you to guess what's up with these boxers

Because they're just lying right in the middle of Akihabara's main road (and in all kinds of other places), and Acquire took the trouble of photographing them and setting up a teaser site and twitter widget that allows you to tweet the pi...   read

 
 
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Chevy Volt coming to Kinect Joy Ride

Look, as a hippie-dippy hipster from the the hippiest part of the world (read: Sebastopol, CA), I know the power of patcholi oil, why ladies protesting topless down the main street is going to stop the war in Iraq, and where the nearest pla...   read

 
 
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Nintendo planned to spend $2 million marketing Earthbound

A group of marketing materials for Earthbound was recently picked up on eBay by a gamer known as "Jesse" and, like a good gamer, he shared his good fortune with the internet. Once of the more interesting pieces includes a retailer book...   read

 
 
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EA marketing wins again with Dante's Inferno ramen

[As posted on Japanator] Think what you will of the game itself, but you can't deny that some of the myriad stunts pulled by EA's marketing department in promotion of Dante's Inferno were nothing short of inspired. However, not every m...   read

 
 
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When I walked into, well, Game Room, I honestly had the feeling that the thing I was about to experience was going to be a lot like PlayStation Home. You know, controlling your Avatar through a virtual space and all. However,...   read
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Buy the Kratos Fury Slurpee at 7-11, get free GoW III DLC

If you like videogames, you probably visit 7-11 fairly often -- or so Sony and 7-11 hope, anyway. Ad Age reports that the companies have joined with Mountain Dew, the nectar of the gods as far as gamers are concerned, to put together a majo...   read

 
 
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Dr Pepper and EA: free DLC for Mass Effect 2, others

Mountain Dew has long been the stereotypical gamer drink of choice (besides Bawls, I guess), but Electronic Arts has cooked up a marketing scheme to drive gamers away from Mountain Dew towards something that doesn't taste like moose bile. E...   read

 
 
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Name a unit in Command & Conquer 4

You've always wanted to go down in videogame history, but you've got no game design skills, you're not good enough at games to be a professional gamer and blogging on the weekends at Destructoid is already a filled position. It's a common p...   read

 
 
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UK Professor Layton bundle looks ridiculously posh

My first reaction to this box set, without even taking a close look at the contents of the package, is that I want it. It's black. It's sexy. It has the words "Professor Layton" on it. Of course, I already own a black DSi, so I do...   read

 
 
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The Overgrowth webcomic provides ultraviolence, indie cred

Lugaru, the greatest rabbit-themed martial arts game ever made, is getting a sequel called Overgrowth. The guys at Wolfire Games have done some of the coolest viral marketing I've ever seen from the indie crowd. They've given constant game ...   read

 
 
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Microsoft spending silly money on 'casual' marketing

Microsoft is preparing a merciless marketing blitz that will see it spend more money on pre-Christmas promotion than it did for the launch of the Xbox 360 or the release of Halo 3. The 'Soft's "Live Your Moment" ad campaign will b...   read

 
 
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THQ hires porn star as 'special producer' for Saints Row 2

Forget the fact that Grand Theft Auto IV and Saints Row 2 are two completely different takes on a shared genre. The games look similar, therefore we're obligated to pit them against one another in order to see which is superior.Releasing Sa...   read

 
 
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Gonzo Sega artifacts: Rare promotional Dreamcast First Aid kit, Fanta Saturn?

We simply can't pass up stuff like this when it comes along. UK Resistance spotted a rare Dreamcast-branded first aid kit, complete with bandages and wrist gauze worn by an escapee of The Yellow Submarine. I think I would rather bleed to de...   read

 
 
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NVIDIA wants to make its products more 'consumer friendly'

The days where we have to spend an excessive amount of time researching video cards are numbered, if NVIDIA has anything to do about it.NVIDIA's VP of Content Business Development, Roy Taylor, has told GamesIndustry.biz that the company's &...   read

 
 
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Hilarious car dealership ad offers savings for hitting homers in Wii Baseball

“SAFE! SAFE! You’re always safe when you choose Hamilton!” Thus begins this priceless car commercial from Hamilton Nissan (Hagerstown, MD) and Hamilton Hyundai (Chambersburg, PA). A ‘ten’ on the unintentional...   read

 
 
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Watch boxing and win a free game during the world premiere of DonKingTV.com

In less than an hour, at 8 PM EDT, boxing promoter extraordinaire Don King will launch his very own Web channel, DonKingTV.com. What does this have to do with videogames? Well, seeing as Mr. King will soon have his very own videogame, he an...   read

 
 


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Beware, obese Americans: Wii Fit US campaign will be "biggest in history"

The general consumer never even saw the Wii coming. They were all sucked in by the clean white gleam of Nintendo's Wii and those irresistible little Wiimotes with nary a breath of warning. Even if they hadn't played a video game since the d...   read

 
 
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From our community  

Mascots That Failed: Volume 7: Alex Kidd

[Editor's note: Kwaselow isn't like most gamers. Whereas everyone else focuses on the well known iconic characters we all know and love, Kwaselow can't stop thinking about icons of the past that never really succeeded. -- CTZ]  ...   read

 
 
kwaselowFeatured blogger

Name: Adam Eliot Kwaselow Date of Birth: October 2, 1990 Race: Kwyjibo Favorite Game: Chrono Trigger First game played: Super Mario World First game played through: Teenage Mutant Ninja Turtles: ...

 


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Community expand | +quickpost

Inquisitive Ravenclaw

I dont know much about music, but this Future Funk genre is pretty

 
TheAngriestCarp

So, as usual Ive waited until the last moment, but should I get Windows 10 while its still free? For context, I currently have a dedicated gaming PC running Win Should I be concerned about mandatory driver updates and all that data collection crap?

 
Lawman

$30 at Ironically incomplete, with no manual, and the case doesnt properly hold disc 1, but it has the cloth map, making of CD, a demo for Eternal Blue, and most of all, that sexy sexy sexy sexy Not a bad haul!

 
BigDoniel

So I finally went to a geek cafe, with actual PEOPLE and didnt instantly run Played a bit of Force of Will, which was pretty fun so Ill look more into Progress in my quest to stop being a hermit!

 
Hypno Coffin

One of these days I will match or exceed the 35 killstreak I got in the beta, but for now, this

 
ikiryou

So apparently theres a Black Series Ahsoka Tano figure for me to lust It comes along with Hasbros usual guarantee that itll be manufactured in very limited quantities to make it almost impossible to find outside of the ebay/amazon price

 
JuIc3

Current

 
Ckarasu

Nintendo posted this to celebrate their last Kinda somber, if you ask

 
SeymourDuncan17

Congrats to Marie for winning against Callie! Give it up for best squid! #SquidgirlSundays #YourWaifuIsShit

 
Khalid Eternal Nigh

Tomorrows AoTD is all written up and set to Give you a hint: Its about something black and

 

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