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E3: The inevitable fall of E3 and how it can save itself

It's that time of year again. The time where big publishers shows off the biggest games of the year. Activision, EA, Sony, Microsoft, Nintendo, Ubisoft, and much more is going to give you all the information of the games they have in store for us. So, why do I feel like it's the beginning of the end for E3? Don't get me wrong. I love E3, it's the time of year I get most excited about. While E3 is amazing, it's also not as amazing as say 2006 or 2007. While some press conferences where lackluster, it didn't have what plagues these past few E3s. Leaks.


Nothing is surprising anymore. Sure, there is a few here and there, but E3 was all about surprises. You couldn't go past an hour without hearing something awesome. This leads to another thing I wish would stop. Releasing new games just mere months before E3. One of the bad things about E3 now is that you know what is coming. You can look at a Sony Conference and think that hey, they will show of this, talk about that, and have that ONE game as a shocker. This is what E3 should NOT be about. E3 needs to be exciting. No matter how you look at it, however, it is awesome to see the games in action. I believe they released a gameplay video for Assassin's Creed III recently, but I held off watching it because I want to see it new at E3. This is why 2009's Nintendo Conference was so successful. Everything was surprising and it kept the games coming.

This leads to leaks. Unfortunately, no matter if it's a movie or music, Leaks are apart of the internet culture. While it would be cool to see that gameplay footage of Halo 4, it wouldn't have the same impact seeing on a official channel, it would be infinitely better than to watch an off screen blurry look to it. While leaks can't be controlled, announcing that there was a leak can. Instead of hogging up the main page by speculation, lets see some official word first. Because, as of this writing, I don't believe that Diablo III is coming to the Playstation 3.


As of now, the worst conferences is coming from Microsoft. The 360 is a good system. It's got a solid library of games. So why are they focusing on something that nobody really cares about. Most of the target audience that Microsoft is trying to grab may not know what E3 is, and they wont care what was shown. Just the end product. Gamers, on the other hand, likes to see what is coming and see the developments of game unfold before our eyes. It's way the always release special editions with DVD/Blu-Ray about the making of the game. While some gamers may bitch and moan about something, they will gravate towards a game they do want to see and watch as a game they want enfold.

What can E3 do to be amazing again? First, publishers needs to be more careful to announce a game. PAX, TGS, Gamescom, and other gaming conventions is a great place to announce something. Just say that a game is being made, then instead of showing a little bit at a time, show what you want to show during E3. Not some random time a month before E3 during the NBA play offs. Let that waiting be worth it.


Even out what you want to spend your time on. Don't spend 30 to 40 minutes talking about something people don't either want or care for in a 90 minute time frame. No matter what your views on EA, they do much better conference that the major ones. They just show game after game after game. No random celebrities or cheesy presenters. They let the games speak for themselves

I really like E3 and hope to be there someday, but as of now, E3 doesn't have the same impact as it once did. Yeah, people are excited and so do I, but when you spread out the games they are showing most of them would have been complete shockers. Gamers are a patience bunch. If we have to wait to E3 for something we want, we will wait and the the announcements will be that much sweeter.
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About BlinkingPixelsone of us since 5:51 PM on 12.01.2007

Hey. If you are reading this then that means you have found my blog. It's not hard to miss though, but it's nice to see that someone is reading it. Not much to go on than what I've written over there.

I also try not to spoil any game. No matter if it's old or new.

For More Info if you like.

Stealthmaster has evolved into Blinking Pixels


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Xbox LIVE:StealthMaster86
PSN ID:Blinking-Pixels


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