Google searches -- like dissertation research, except the exact opposite. Rule # 3 : Do Your Homework
If you're going to follow the internet trend of pontificating and making absolute statements, for the love of god, please do some fact checking!
You're already on the internet if you're writing a blog; how hard is it to bring up a second browser and do a little research to make sure that your position has some basis in reality? I've scrapped or redirected entire articles after finding information that invalidated my point.
Get the names of developers, designers, publishers, games, and companies correct. Look at more than one source to ensure that you're not just regurgitating someone else's false statement or speculation. If you're feeling uber-nerdy, you can link or site your sources.
It's inconvenient and it takes some time, I know, but it also keeps you from looking like a knuckle-dragging nimrod with nothing to say worth listening to. If you want others to trust your opinion, you'd better ensure that it is rooted firmly in fact and not in your fevered imagination. Substance means not only having an opinion, but a reliable basis for that opinion.
The plus is that you'll learn tons about the industry, developers, game design, and the history of games along the way!
None of this is to say that a blog's quality or value is directly proportional to its length. That argument doesn't fly for video games, and it doesn't apply to writing either. However, length can be one indicator of substance; while there are exceptions to every rule, it's safe to say that the majority of super short blogs really shouldn't be getting put out there.
Even if you're breaking news, which doesn't require an essay to discuss, you can still add substance to your post by discussing your thoughts on the news. Do you think it will have an impact on the industry? Is it a gimmick that will fade away? Are you super squeeeeeee excited for it? Why or why not?
Give us something to chew on, and we'll come back for another meal. If not, enjoy the view from Failtoid.
LOOK WHO CAME:
Kyle MacGregor Burleson 1