Oh, Japan. You and your game-themed food. Your Tales of Hearts curry didn't look too hot, but we're totally down for your Yakuza 3 ramen.
On March 2nd, Yakuza 3 ramen will hit Japanese grocery stores and konbini. IGN says that Sega just announced a partnership with food company Ace Cook to produce the line. It turns out that there's an in-game shop in Yakuza 3 called Kyushu Ichibanboshi, which happens to also be the name of the real-world ramen. Apparently, if you enter the shop in the game, the manager will tell you the story behind the real-world ramen's development. That's a pretty nifty cross-promotional idea!
I'm hungry for both the ramen and the upcoming PS3 game, set to release in Japan on Feburary 26th.
Dale North is Destructoid's Editor-In-Chief, a founding editor, and specialist in Japanese gaming. An accomplished musician, Dale was reporting from Japan during the earthquakes of 2011. Luckily, he got the fuck out alive and is home in America now with his wife and beloved corgi, Einstein. Dale is also a co-founder of Destructoid's sister anime site
Japanator. Likes Corgis, Sega Saturn, PSP, iPhone, Photographic tools.
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Contest:
6:00 PM on 01.21.2009
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Add an egg, some meat and a little hot sauce... Boom! You're good to go!
Wish this kind of promotional shit to the States.
Come on Obama! Make it happen...