GAMESREVIEWS
Rising (10+)
Notable (20+)
Popular (30+)
Promoted (Front Paged!)
People you followTaggedGeneral - Opinion/EditorialCommunity ReviewsOff-topicCommunity PodcastersBloggers Wanted ResponseLetters to Dtoids EditorsGet InvolvedGeneral BadassnessJoin a Live Stream EventListen to CommunitoidJoin a Playdate EventCompete in a Contest
Yahoo: Microsoft can't afford to keep Xbox brand going
Financial writer Jay Yarow of Yahoo paints a dismal picture of The 'Soft -- one that suggests it cannot stay in the game console business. In an editorial titled, "Steve Ballmer's Nightmare is Coming True," things are made to look rather bleak indeed. The article raises ten points to indicate Microsoft is in a bad way. From the threat of the iPad to the suggested failure of Windows Phone, it would seem the company has lost traction in every department. Most importantly to us, however, Yarow believes the generally healthy Xbox division can't make up for the losses, and will actually be big an expense to withhold. "The Xbox was never going to make up the slack, and Microsoft can no longer afford to keep investing in it," writes Yarow. "In a year of relative gloom, Microsoft's Xbox has become a big bright spot for the company. Kinect is great technology, people are still buying the console, and it's been a great entry point for Microsoft to take over the living room. "But, for a company like Microsoft, Xbox isn't enough. Microsoft had $21 billion in operating income last year. The Entertainment and Devices division, which is home to the Xbox had $364 million in operating income. So, as nice as Xbox is, it's not going to be enough to boost Microsoft if the rest of the business collapses." It's a weird article, given that it never suggests how a division that actually makes money is too expensive to keep. Even if it's true that it's not making enough money to pick up all the slack, it's still successful, so why drop it? I don't know, I am just exploiting this article for cheap rabble rousing on a slow news day, so ... In any case, I think Microsoft's intention with Xbox is clear -- its future rests not solely in videogames, but in entertainment applications as it attempts to be our sole source of in-home amusement. Every progressive E3 press conference has moved further away from games to talk about movies, sports, music, and things like SmartGlass, and I don't see that changing. I abandoned the Xbox 360 as an entertainment device when I got a TV that did Netflix and Amazon Video better, so whether or not Microsoft's decision is wise in a future where televisions are getting smarter remains to be seen. Did you know? You can now get daily or weekly email notifications when humans reply to your comments.
1:00 PM on 05.15.2013 Pachter: Wii U sales continue to sink as Wii outsells itIndustry analyst Michael "Veggie Kisses" Pachter has forecast even more troubling times ahead for Nintendo and the pauvre Wii U, estimating a lamentable sale of 55,000 units in the past month. This would mean a drop in monthl...
10:15 AM on 04.16.2013 GOW: Judgment and GOW: Ascension failed, says analystRecently, the PS3 and Xbox 360 each saw prequels for their leading franchises -- God of War: Ascension and Gears of War: Judgment. According to analyst firm Cowen & Company, the two GOWs failed to impress at retail. ...
10:30 AM on 04.09.2013 Pachter: Nintendo should leave the console businessIn the latest episode of Michael "Frisky Buns" Pachter Says Things About Nintendo And Everybody Gets Angry, the industry analyst was asked if he hated Nintendo. The slick-tongued gentleman said he didn't actively dislike the ...
4:30 PM on 03.11.2013 Pachter: Nintendo is bad and Iwata is a poor CEOIndustry analyst Michael "Rainbow Pecs" Pachter is laying siege to Castle Nintendo once again, with one of his harshest appraisals of the company yet. Rather than beat around the bush, the silver-tongued stallion has directly...
2:00 PM on 03.10.2013 Pachter: Next-gen games cost $70, no more consoles after[Update: Keighley has produced another slide in which Pachter predicts that "Durango" will be the generation leader because it has a TV tuner and Skype. Also, there will be no more publisher bankruptcies. Yeah, fat chance.] W...
12:30 PM on 03.02.2013 The ten most meaningful videogame quotes of all time[This month, Destructoid turns 7 years old! Here's the top article of this weekend back in 2008. You can browse more of these in our Golden Archives. Nostalgic yet? -Niero] Call me a weakling, but it's been more or less forev...
9:30 AM on 02.19.2013 Pachter talks more about Nintendo's Wii U 'mistake'Following yesterday's angry protests from Nintendo fans, industry analyst Michael "Fishy Sunday" Pachter took to NeoGAF to clarify his statements.There was uproar when Pachter said the Wii U was a mistake Nintendo may never r...
9:30 AM on 02.18.2013 Pachter: Nintendo may not recover from Wii U mistakeIndustry analyst Michael "Chewy Homunculus" Pachter has been saying for years that Nintendo missed the boat on an HD Wii followup, and now he believes his predictions have yielded fruit. Framing the Wii U launch as a disaster...
7:15 PM on 02.15.2013 Pachter predicts PS3 price plummetWedbush Morgan Securities' Michael Pachter seems to think that a price drop is imminent for the PlayStation 3. GamesIndustry is reporting that the analyst expects the console to have its MSRP reduced to $199 on February 21st,...
3:45 PM on 02.11.2013 Pachter: UK retail scene is a jokeIndustry analyst Michael "Glowing Tooth" Pachter has criticized UK retailers for their constant attempts to undermine each other in videogame price cuts. The situation is nothing more than a joke at this point, according to t...
| Analysts
In the latest episode of Michael "Frisky Buns" Pachter Says Things About Nintendo And Everybody Gets Angry, the industry analyst was asked if he hated Nintendo. The slick-tongued gentleman said he didn't actively dislike the ...more
Industry analyst Michael "Rainbow Pecs" Pachter is laying siege to Castle Nintendo once again, with one of his harshest appraisals of the company yet. Rather than beat around the bush, the silver-tongued stallion has directly...more
[Update: Keighley has produced another slide in which Pachter predicts that "Durango" will be the generation leader because it has a TV tuner and Skype. Also, there will be no more publisher bankruptcies. Yeah, fat chance.] W...more View all Analysts |


surf dtoid with 