Actually, the 360 is going to make Tupperware a thing of the past -- Xbox 360 is the new flavor when it comes to cynical social gatherings between housewives who want to make their dreary lives more interesting by selling crap to their friends.
1,000 women across the US have been given $150 of Xbox-themed garbage in exchange to host an Xbox 360 party for at least ten friends and relatives. Nintendo tried a similar venture once before, but at least the family friendly Wii makes sense. The idea of a housewife hosting a fun family Xbox gathering just makes me feel kind of sick.
"We've sold 20 million consoles to date globally since we launched three years ago," claims Heather Snavely, Microsoft's director of interactive entertainment business global platforms. "In order to get to the next 20 million, we need to get a new audience of women and teens. We're going after them in ways that are different than ways we've done before."
The participating victims women use their own 360 consoles and demonstrate all the available services such as Netflix, Xbox Live and a stupid crappy snowglobe. I'm sure families will be more enthralled by that than they are with Wii Sports.
It seems that Microsoft is going all out with its rather blatant attempt to grab a piece of Nintendo's pie, but it's just making the company look grasping and cynical more than anything else. Family stuff is Nintendo's bag, and Nintendo is good at that. Microsoft is terrible at it, and should stick to appealing and expanding the market it has rather than waste time trying to change the 360's image after it's already established its demographic and position.
Seriously ... Xbox 360 Tupperware parties. Is this what MS is reduced to?
@Sho Nuff
Personally, I've thought along those lines for a while now. Microsoft has been constantly trying to be casual like Nintendo lately. They know they won't be able to compete, but they do it anyway. That kinda seems like they're reducing themselves to me. Oh, and the fact that their hardware still sucks.
I like the 360, I really do. Just not how it functions half the time.
The second commentor sho hasn't seen the recent sales numbers for the PS3 versus last year.
O WAIT, IMA GIRL, I LIKE GIRL PARTIES AND I LIKE TO BUY STUFF, ESPECIALLY WHATEVER IS SOLD AT GIRL PARTIES!
gimme a frappin' break, Microsoft.
Also, why the hate? If MS has some success with this movement, then there is chance for a possible game like Crackdown 2 or another game franchise that you like, can get a better budget to play with.
Less Tupper-ware, more quality hard-ware please?
@power-glove
The 360 may have a smaller price tag, but it doesn't have the casual appeal that the Wii does. I know that's what they're trying to fix, but Nintendo already dominates the casual market. I just don't see it happening.
Also, FIX THE FUCKING HARDWARE YOU BLEEDING CUNTS!!!
It's not a matter of this being what MS is "reduced to." They aren't struggling in the market, they aren't being "reduced" to anything.
They are just trying out another way to sell consoles and make more money. That's what companies do, they sell shit. There's not anything more to it than that.
HURR DURR RED RING OF DEATH HUR HUR
Dude, surely something a bit more original? Xbox Tupperware parties sound totally lame so surely you can think of something to say about that rather than a two year old hardware problem thats been dealt with? You're letting fanboyism down.
What's stopping Microsoft from expanding their user base like Nintendo did? Their console is cheaper than Nintendo's is now.