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Xbox 360 boasts nine million users in Europe photo

2009 is a bad year for consoles, with downward spirals seen all over the world. The Xbox 360, however, seems to be insisting upon not failing this year, with increased growth and a freshly revealed figure of nine million European console sales.

EMEA VP Chris Lewis states that the 360 is the only console to see a positive growth this year, while the PS3 and Wii have seen slowing sales over the past few months. He also boasts that the Xbox 360 now accounts for around 27% of the overall console market. In other words, Microsoft is pleased with itself.

"Our installed base is now well over nine million in Europe, where we enjoy about 27% of the current share of the console market," says Lewis, proving I didn't lie in the last paragraph. "This calendar year, we’re the only console showing positive growth. That’s 22% on the first half against a market that is down to a similar margin overall. So we are bucking that trend."

As always, Microsoft didn't speculate as to how many of those sales were people who just bought brand new systems are their last ones broke for no apparent reason.








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14 comments | showing # 1 to 14
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Bulkmailer's Avatar - Comment posted on 08/17/2009 14:43
Bulkmailer
Bringin' that dude back huh?
Kraid's Avatar - Comment posted on 08/17/2009 14:44
Kraid
Anneau Rouge! You goddamn englishman!
GoldenGamerXero's Avatar - Comment posted on 08/17/2009 14:52
GoldenGamerXero
Yes it would be nice to hear how many people had to buy two or more Xboxes because of crappy hardware?
Holyetheline's Avatar - Comment posted on 08/17/2009 14:57
Holyetheline
If every one of those users would kindly send me $1.00 in the mail so that I can be a multi-millionaire that would be great.
ViciousBoston's Avatar - Comment posted on 08/17/2009 15:11
ViciousBoston
take the sales of the 360 and cut it by 1/4th. Thats how many people actually own an Xbox.
Black Nexus's Avatar - Comment posted on 08/17/2009 15:12
Black Nexus
Considering I had to get a new arcade unit to replace my old unit I'm very interested in that statistic, I'd like to know that I'm not the only dope who had to do that (that was the first and last launch xbox anything I've got and will be getting. From now on year and a half waiting period).
Drunken Haze's Avatar - Comment posted on 08/17/2009 15:52
Drunken Haze
I was in France this summer and the supermarket was selling wii, ps3 and (and this was most of the shelf space aswell) ps2 stuff. Didnt see a 360 anywhere.
Malmer's Avatar - Comment posted on 08/17/2009 16:17
Malmer
ViciousBoston: / GoldenGamerXero:

So the reason why 360 games usually sell better than PS3 games in europe is because the games RRoD too? Or could it be that 9 million is actual sold consoles, and not repaired. Besides, consoles sold in recent times, which is quite a lot in europe, don't break down as easily.
ArrestedDeveloper's Avatar - Comment posted on 08/17/2009 16:21
ArrestedDeveloper
That's a spicy meatball!
shogunu's Avatar - Comment posted on 08/17/2009 16:43
shogunu
Actually, seeing how ze Germans are the biggest gaming market in Europe it should be roter ring.
brimtastic's Avatar - Comment posted on 08/17/2009 17:42
brimtastic
... Mario??
lubczyk's Avatar - Comment posted on 08/17/2009 18:51
lubczyk
That statement is full of bollocks.

"This calendar year, we’re the only console showing positive growth.

I'm pretty sure the Wii install base is at least 50% in Europe and that it has sold more in 2007, 2008 and 2009 than whatever the 360 or PS3 have.

As a PS3/Wii owner, I don't like to read outright lies.
Cahuatijo's Avatar - Comment posted on 08/17/2009 20:56
Cahuatijo
There's no anneau rouge for french 360s, they go on strike.
Steel Brotha's Avatar - Comment posted on 08/17/2009 22:53
Steel Brotha
@ Malmer
"So the reason why 360 games usually sell better than PS3 games in europe is because the games RRoD too? Or could it be that 9 million is actual sold consoles, and not repaired. Besides, consoles sold in recent times, which is quite a lot in europe, don't break down as easily."

tell that to the 20 guys I know who are on their 3rd or 4th 360. They still break down man.
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