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Wii is the most popular console for Netflix streaming photo

Earlier this week, the Nielsen media research company posted a breakdown of Netflix and Hulu devices by usage. Though the PC is far and away the most common Hulu platform, the Netflix numbers are a tad more surprising.

While 42% of all Netflix customers use the PC, 12% use the Xbox 360, 13% use the PS3, and 25% use the Wii. Yes, you heard that correctly. The gaming console that lacks high definition and surround sound output is the most popular non-PC way to stream Netflix.

I know a few people who would shake their head at this statistic, but I personally don't see it as some poor misfortune. I offered my positive impressions of the Wii's service when it launched last spring, and since then, it has only improved. Obviously, the greater number of households that own a Wii over a PS3 or 360 means that the Wii would be used more, but at least these people aren't getting some half-assed, crippled service like some would have you believe.

Also, I'd like to point out a report from earlier this year stating that the PS3 leads bandwidth usage as the Wii trails. This doesn't contradict the new information when you realize that HD vs. SD streaming would be the primary culprit behind bandwidth consumption.

What Netflix and Hulu Users are Watching… and How [Nielsen Wire]








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Tony Ponce (aka megaStryke) is a culturally confused, Canadian-born Puerto Rican who grew up in Japan and South Florida ... yet can only speak English. He specializes in writing features and maintaining an immaculate goatee. Likes: Any and all things related to Mega Man, Contra, Castlevania, 2D, PB&J sandwiches, applesauce, and candy corn. Meet the rest of the team



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55 comments | showing # 1 to 50
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next 50 comments

SithZombie's Avatar - Comment posted on 07/30/2011 13:03
SithZombie
Gaemz
Commandant Oreo's Avatar - Comment posted on 07/30/2011 13:05
Commandant Oreo
I'd rather stream movies at......THE MOVIE THEATER!!!


*gasp*
TheJesusNinja26's Avatar - Comment posted on 07/30/2011 13:06
TheJesusNinja26
Dumb, its not even HD
Sat's Avatar - Comment posted on 07/30/2011 13:11
Sat
Network! Awesome film.

But hey, of course people watch their netflix in SD, it seems like everybody who isn't into technology can't see HD. I've seen an amazing number of TVs in people home with a 16:9 program in SD (so, letterboxed to 4:3) on their HDTV, and on top of that stretched to fit the 16:9 ratio of the TV (a real mess). The punch line being that they have the same channel in HD, but they don't mind, they can't see the difference.
So yeah, people just prefer convenience over picture quality or integrity.
Bunny Raider's Avatar - Comment posted on 07/30/2011 13:12
Bunny Raider
That is very surprising, but neat. I use my Wii for Netflix all the time.
MrFunsockz's Avatar - Comment posted on 07/30/2011 13:14
MrFunsockz
I would have guessed as much. The Wii struck gold in the non-gamer/casual market, it only makes sense that they'd be using it to watch netflix too.
RoMeRtHeGaMe's Avatar - Comment posted on 07/30/2011 13:18
RoMeRtHeGaMe
I would literally donkey punch my girl if I came home & she was streaming Netflix on the Wii!
Super Penguin M's Avatar - Comment posted on 07/30/2011 13:20
Super Penguin M
Well this proves that HD, while pretty, isn't necessary to enjoy a movie. Also, fuck yeah Casshern Sins.
Tony Ponce's Avatar - Comment posted on 07/30/2011 13:35
Tony Ponce
That is my personal queue. I've also got ReBoot on there.
GohanGVO's Avatar - Comment posted on 07/30/2011 13:36
GohanGVO
Keep in mind that Netflix on the Wii has been heavily marketed, especially on television. I would say that it has been far more advertised than the PS3 or even 360 versions.
Matt1267's Avatar - Comment posted on 07/30/2011 13:37
Matt1267
Laptop+projector=best streaming method
bacon1eggs's Avatar - Comment posted on 07/30/2011 13:41
bacon1eggs
Makes sense to me. It's not just the casuals though.

I have quite a few gamer friends with their 360 or PS3 connected to an HDTV in their bedrooms, while the living room has an older SD TV connected to their Wii where family or friends will Netflix movies or shows.
Weebos's Avatar - Comment posted on 07/30/2011 13:43
Weebos
Not remotely surprised here, I've used both the Wii and Xbox for Netflix and was more satisfied with my Wii experience.
rexwolf2's Avatar - Comment posted on 07/30/2011 13:47
rexwolf2
I don't blame them. I love Netflix Wii.

@Tony: I'm always looking for good new anime. Would you recommend Casshern Sins?
Rekreatur's Avatar - Comment posted on 07/30/2011 13:53
Rekreatur
Because 12 year olds all have Wiis. They also watch things on netflix to jerk off too. Never underestimate the hornyness of a 12 year old kid.
brainderailment's Avatar - Comment posted on 07/30/2011 13:53
brainderailment
It's the quietest, most affordable console. I just hope people aren't using it on their hdtvs, oh the humanity.
Chris Carter's Avatar - Comment posted on 07/30/2011 13:54
Chris Carter
Old people and their refusal to upgrade to HD anything. You can even get a cheap Roku, or a multi-app Blu-Ray player for like $50 now - there's no excuse!

You can't go back!
Tony Ponce's Avatar - Comment posted on 07/30/2011 13:54
Tony Ponce
@rexwolf2

I actually have not started Casshern Sins yet. However, I would totally recommend Golgo 13. That show will put hair on your chest.
TheCleaningGuy's Avatar - Comment posted on 07/30/2011 13:55
TheCleaningGuy
Can't say I'm surprised! Over the last few months the Wii (more centrally located than my other consoles) has become my family's dedicated Netflix box. Unfortunately that was partially due to a lack of games, but still, the UI is great.
rexwolf2's Avatar - Comment posted on 07/30/2011 13:57
rexwolf2
@Tony: Goglo 13? I'll look into it. Also, have you watched Baccano!? Baccano! is one of my favorite shows, if not my favorite. It's all on streaming, too.
PossibleCabbage's Avatar - Comment posted on 07/30/2011 13:57
PossibleCabbage
I've actually throttled my Netflix streaming down so it can't do HD at all, in order to conserve bandwidth. So why not use the Wii?
DinnertimeNinja's Avatar - Comment posted on 07/30/2011 14:04
DinnertimeNinja
Well, I suppose if you were looking for a streaming box to watch Netflix through, you could go $100-$150 for a set-top streaming box or you could go $150 for a Wii.
Automation's Avatar - Comment posted on 07/30/2011 14:11
Automation
Did not see that coming. Though now that I think about it: Standard Def loads quicker, takes up less bandwidth, looks as good as what we're used to on YouTube.
Chris Carter's Avatar - Comment posted on 07/30/2011 14:30
Chris Carter
@Automation
On my home connection, HD programs load up in about 5 seconds on my 360 and PS3 - sometimes it takes even longer on the Wii, with it's wonky wireless only connection (even directly near the router).

I'm still confused as to why Nintendo didn't want to place a cheap Ethernet port on the console. I used to make CAT-5 myself - the raw materials for the jack are literally pennies.
pot's Avatar - Comment posted on 07/30/2011 14:34
pot
Because what else is there to use the dust collector Wii for? ZING
Tony Ponce's Avatar - Comment posted on 07/30/2011 14:46
Tony Ponce
@rexwolf2

I've heard of it, but haven't tried. It sounds really weird.

@Magnalon

I've got my Wii connected via Ethernet, and videos load up super fast. However, even my cousin's Wii, which is in the adjacent room and uses the wireless connection, connects at roughly the same speed. Both are faster that the Samsung Blu-ray player in the other room that also connects to Netflix.
Epic-Kx's Avatar - Comment posted on 07/30/2011 14:49
Epic-Kx
@pot
Play games.
rexwolf2's Avatar - Comment posted on 07/30/2011 15:09
rexwolf2
@Tony: I'm surprised to hear that. Weird is not a word I'd use to describe Baccano. Anyway, it's something that I recommend wholeheartedly.
MrSwishaTwista's Avatar - Comment posted on 07/30/2011 15:26
MrSwishaTwista
I have Netflix enabled on my 360, my PS3, my Wii, and my blu-ray player, and personally, i prefer the UI of the 360's Netflix app. plus, the 360 is the only device that allows for party viewing, which is pretty damn nifty.
HKKstudios's Avatar - Comment posted on 07/30/2011 15:34
HKKstudios
The only thing I use my Wii for now adays so I'm not to suprised, when I do use my Xbox its for gaming, because the Xbox is hooked up to the big HD Tv in my living room and the Wii is set up to a dinky TV I had as a kid in the 80s in my bedroom. when I watch netflix its usaly before bed and I don't have to worry about it over heating if I fall asleep.
InternetBatman's Avatar - Comment posted on 07/30/2011 15:38
InternetBatman
The netflix program is pretty easy to browse with the wiimote and DVD quality is fine by me. Honestly, if the WiiU has Netflix and the ability to set it to SD I probably will. Then again I probably won't get a wiiU, so there's that.
Chris Carter's Avatar - Comment posted on 07/30/2011 15:53
Chris Carter
@Tony
So the Wii Ethernet adapter thingamajig works? That's nice to know! I might have to buy it.
Namodacranks's Avatar - Comment posted on 07/30/2011 16:09
Namodacranks
DATZ BECUZ EET HAZ NO GAYMZ LULZ!!
PhunkyPhazon's Avatar - Comment posted on 07/30/2011 16:55
PhunkyPhazon
I actually quite prefer the Wii's Netflix interface over the PS3's. The simple nature of the remote makes it feel like I'm using a mouse, and the controls (For pausing, fast-forwarding, rewinding, etc) couldn't be simpler. Now I might be singing a different tune if I had an HDTV, but I do use the Wii for Netflix more than any other device.
HAMMERCLAW's Avatar - Comment posted on 07/30/2011 17:08
HAMMERCLAW
There's a lot of people with the Wii and SD TVs who aren't particular about how old the movies are that are available on Netflix.
BADCP's Avatar - Comment posted on 07/30/2011 17:19
BADCP
Sat: Exactly. It's such a waste seeing that so many HDTV owners are still watching everything in SD. What's the point, right? Why have an HDTV to watch SD? Such a waste. Out of all the systems to stream movies on, and they pick the Wii. Man...

If 3-D TV gets big, it'll be like all these people skipped the HD generation because it has gone so unused...
pneuma08's Avatar - Comment posted on 07/30/2011 17:36
pneuma08
If you have a slow connection, the Wii is much less touchy about trying to readjust the quality all the time.
Plus, the picture is going to be in SD regardless of the quality of the TV if the connection is bad.

It also makes a great secondary outlet for other house members to use Netflix on a secondary TV while 360/PS3 are used to play games (you know, their primary function).

Oh, and you don't have to make an(other) account to use it on your Wii, unlike the PS3 or 360 (the latter of which also demands money). (And yes, that's extra - not everyone games online via XBL.)

Makes sense to me.
Scissors's Avatar - Comment posted on 07/30/2011 17:38
Scissors
Makes sense we have Netflix on my PS3 and my brothers 360, and my family can't seem to figure out how it works. I'm sure if they used the Wii version it would be much easier because the wii-mote is essentially a remote control.
Attro's Avatar - Comment posted on 07/30/2011 17:41
Attro
I registered my Wii but deleted it before I used it to make room for the Roku in my bedroom. I do all of the streaming in my living room on the PS3 because it has the best app of all the devices.
BrainWasherAttendent's Avatar - Comment posted on 07/30/2011 18:31
BrainWasherAttendent
I use the wii for streaming at 2 houses. It has a very big install base so the statistics aren't too surprising.
SarahDot's Avatar - Comment posted on 07/30/2011 19:14
SarahDot
The Wii remote is more natural to use for such things.
Joe Ess's Avatar - Comment posted on 07/30/2011 20:19
Joe Ess
A bit unexpected but it makes sense, Netflix seems to advertise for it on Wii more than the other consoles (i.e. I actually still have seen a few television advertisements and hear alot of radio advertisements for it on my on my cbs radio plug in)
Baines's Avatar - Comment posted on 07/30/2011 20:41
Baines
When a friend of mine said that he used his Wii for Netflix rather than his Xbox, I asked him why.

The answer was that one person could watch movies while another gamed. He said something about the login requirement for the 360 version meant that they couldn't play some PC games at the same time, or something like that? Or maybe it was something with downloading. I can't remember exactly. That, and their Wii pretty much sits dormant otherwise.

I figure the latter is a pretty good reason all around. People who haven't played a Nintendo game for the last year can still get use out of the system by using it for Netflix (and can conveniently keep any systems that have actual games to play free for use by others on a separate TV.
Jibberwocky's Avatar - Comment posted on 07/30/2011 20:47
Jibberwocky
Too bad they fucked up the PS3 versions interface.It used to be pretty good since you could find a lot more without searching for specific things, but now we get a dumbed down one similar to the Wii interface. What are they thinking? I LIKED being able to browse specific categories instead of just seeing the most recent additions or whatever asinine sorting they have now.
The Cast's Avatar - Comment posted on 07/30/2011 20:58
The Cast
Network gets sandwiched by Japanese entertainment? Isn't that the most awesome mismatch ever.
Bealtespip122's Avatar - Comment posted on 07/30/2011 20:59
Bealtespip122
That's......surprising! Ha ha.
PEICanada7's Avatar - Comment posted on 07/30/2011 21:01
PEICanada7
"Dumb, its not even HD"

You do realize, that only 10% of the content on NetFlix, is actually in HD. So its not that people are dumb, they probably just use it on the Wii in a bedroom, or in a den. You know, the rooms where they wouldn't have the big HDTV, that's in their house.
lewness's Avatar - Comment posted on 07/30/2011 21:01
lewness
Maybe the large percentage is from the homes where everybody wanted some bandwidth for all their personal Facebooking or Youtubeing or DToiding without compromising someone else trying to enjoy Netflix? Anyways, I'm pretty surprised at this stat.
Spectreman's Avatar - Comment posted on 07/31/2011 08:11
Spectreman
Netflix only for gold members is hurting Xbox use.
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