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Ubisoft thinks audience is ready for always-on consoles photo

Ubisoft thinks audience is ready for always-on consoles

Company suspects we'll be fine with DRM-locked systems

11:45 AM on 04.15.2013     by Jim Sterling

Despite the massive outrage sparked by ex-Microsoft employee Adam Orth and his suggestions we'll have to "deal" with an always-online console, Ubisoft thinks the game buying public will be just fine with it. Responding to questions regarding a DRM-locked Next Xbox or PS4, Ubi Montreal's CEO was casually in favor. 

"Well, that's a question you should put to Microsoft and Sony," said Yannis Mallat in a Guardian interview. "I would say that a lot of people are already always online through other devices -- I would suspect that the audience is ready."

Yallat's reasoning echoes that of Orth and other supporters of a hypothetical "always-on" console -- most electronics are online a lot, therefore it's not a problem if a home console demands a persistent Internet connection. Of course, the reality is a lot more complex than that, but industry spokespeople don't seem to like acknowledging that.  

I don't think it's even a case of whether or not the audience is ready. I don't think the game industry is ready. I don't think most countries' broadband infrastructures are ready. The practicalities of real life make this whole thing a bad idea, without needing to factor in what the audience wants ... and I don't think the audience wants it either. 

Ubisoft Montreal CEO: next-gen consoles will blur all the lines and create new ways to play [Guardian]









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