Note: iOS 9 + Facebook users w/ trouble scrolling: #super sorry# we hope to fix it asap. In the meantime Chrome Mobile is a reach around
hot  /  reviews  /  videos  /  cblogs  /  qposts

Far Cry 3: Blood Dragon
 BLOG ABOUT THIS

Ubisoft deserves praise for its approach to Blood Dragon

4:00 PM on 04.25.2013 // Brett Makedonski
  @Donski3

We've gotten too used to the usual process

All too often, we get caught up in a whirlwind of negativity, focusing on bad business decisions and corporate missteps. It's easy to give our attention to the practices that directly hurt us and that need to change. Without our voices, we have nothing. For instance, it's important to lay out exactly why EA has such an unsavory reputation. But, it's also important to give credit where credit is due.

Ubisoft is due some credit. The company's approach to Far Cry 3: Blood Dragon is the exact opposite of everything that we've come to expect from the gaming industry in the last five (or so) years. By breaking conventions, Ubisoft has positioned Blood Dragon to be one of the most refreshing experiences in recent memory -- a shining neon beacon arising from a sea of gun-metal grey.

In the interest of full disclosure, I know nothing more about Blood Dragon than has already been released to the public. I don't have a build of the game. I haven't heard any rumblings from people that have gotten the opportunity to play it. I have no idea if it will be the best game of all time, or the worst game in existence -- my conservative, boring estimate is that it will fall somewhere between those two extremes. What I do know is that regardless of how good the game is in execution, it's already brilliant in theory.

Far Cry 3 was one of the standout games of 2012. Swooping in and releasing as one of the last major titles of the year, it exceeded expectations and left a lasting impression with people that played it. It was well-received by pretty much by everyone. Most importantly, it was truly fun.

Anyone that pays any attention to the gaming industry knows what comes next with 99% of well-received titles. Nowadays, games don't just release and that's the end of it. No, these games come with a schedule of post-release downloadable content, most often offered with a season pass. In a best case scenario, this will come in the form of decent single-player content; in a worst case scenario, it'll be some poorly thrown-together multiplayer maps.

Ubisoft didn't do this with Far Cry 3, save for one uninspired add-on that added little of probative value. Honestly, it's hard to decipher why. Maybe it didn't have faith in the game, and it simply surpassed internal expectations. Or maybe it actually wanted to take a crack at breaking the well-established mold of industry norms.

Regardless of the method behind the madness, Ubisoft deserves high praise for opting to pursue a project such as Blood Dragon as it was somewhat of a risky proposition for Ubisoft. I haven't been involved in any focus-testing studies, but I can't imagine that the public is clamoring for an over-the-top 80's action experience that's swathed in neon tones. There's a reason that all games look similar, and it's the style that everyone believes will be most likely to maximize profits.

That might be the most inherently charming thing about Blood Dragon. It feels as if Ubisoft threw profits to the wind with this one and told their developers to have fun making a game that they wanted to create. I'm not so naive as to actually think that a company as large as Ubisoft doesn't care about money, but the approach it's taken to Blood Dragon doesn't make me feel like it's a cash grab.

Rather, Ubisoft is releasing a game that no one asked for. It's so far out of left field that no one really could have asked for it. Thus far, Blood Dragon has come off less as a calculated endeavor, and more like a cheeky inside joke from the development team. Kind of like if one of the developers made a mod, and it took on a life of its own until it was a full-fledged game.

Another aspect of Blood Dragon that is easy to take for granted is that it's being released as a standalone title on digital services. This means that it won't require Far Cry 3 to play. This decision may have been made because of the vast direction differences between the two, as it may have seemed like an odd add-on. Whatever the reasoning, this breaks down significant barriers to entry for many people and allows it to appeal to a broader audience.

It won't be much longer until we know the reception that Blood Dragon gets, as it releases next week. That being said, Ubisoft has handily won me over on the idea of the game simply for the sheer confidence they've shown in making it a reality. I sincerely hope that Blood Dragon is a commercial success. If for nothing else, to show publishers that they don't always need to take the safe and predictable route.



Brett Makedonski, Associate Editor
 Follow Blog + disclosure Donski3 Tips
While you laughing, we're passing, passing away. So y'all go rest y'all souls, 'Cause I know I'ma meet you up at the crossroads. Y'all know y'all forever got love from them Bone Thugs baby... ... more   |   staff directory





 Setup email comments

Unsavory comments? Please report harassment, spam, and hate speech to our community fisters, and flag the user (we will ban users dishing bad karma). Can't see comments? Apps like Avast or browser extensions can cause it. You can fix it by adding *.disqus.com to your whitelists.

destructoid's previous coverage:
Far Cry 3: Blood Dragon


  Sep 08

Far Cry 3: Blood Dragon sales surpass 1 million mark

Ubisoft CEO suggests possible physical release


  Jul 26

So just what was Ubisoft on when it made Blood Dragon?

Far Cry 3's DLC was dumb in the best possible way


  Jun 27

Far Cry 3: Blood Dragon sold 500k copies

The new Call of Juarez also did well


  May 06

Far Cry 3: Blood Dragon may get a sequel

Michael Biehn may have made a goof


View all:powered by:  MM.Elephant

Ads on destructoid may be purchased from:



Please contact Crave Online, thanks!


Discussion Discussion on Games

PStoid Episode 38: Doomed from the Box Art

Cblogs of 2/9/16 - Only Slightly Late Edition

Narrative Mistakes: Mass Effect's Reapers As Primary Villains

Journey to Become a Jedi Knight - Jedi Outcast

Waifu Wars - The End

Hindsight Part II: Unreleased Games of the Past

Robbing Kirby of his Greatest Asset

The meaning of The Witness (Part 3 of 3)

Friday Night Fights: War Never Changes Edition

 Add your impressions

 Quickposts
Status updates from C-bloggers

SpaghettiOReilly avatarSpaghettiOReilly
And when I said "as" I meant "this." The funk has ruined my mind.
SpaghettiOReilly avatarSpaghettiOReilly
It's been ages since I've been as addicted to a game. That changed yesterday. I can't stop playing Crypt of the Necrodancer. Send help. My hands hurt.
JPF720 avatarJPF720
As I'm back to studying, I can't help but recall that while it took me a week to read 10 pages of psychology theory I managed to read an analysis on Killer7's plot, that was 100 pages long, in a day. Good times.
WryGuy avatarWryGuy
"I don't trust you, pal." "Well I don't trust YOU, guy." "I don't trust ANY of you, friend." This has basically been the Marvel themed Werewolf game we're having in the forums right now. Real popcorn material.
JohnSmith123 avatarJohnSmith123
"I don't have time to explain why I don't have time to explain." Then she explains anyway.
Rad Party God avatarRad Party God
id Tech 5 is a damn fine engine, but it's way ahead of its time. If The New Order and The Old Blood together need almost 70 GB of space, I cringe just to think what an open world game would need using that engine.
CoilWhine avatarCoilWhine
I'm definitely snatching Quantum Break on Xbox One so I can get dat crossbuy. Screw the haters, I'm excited for it and it's exactly what I hoped for when it comes to W10 exclusive gaming and crossbuy.
VIRGO avatarVIRGO
I've done nothing but read Pointandclickbait.com articles and now that's all I want to write like...
Ckarasu avatarCkarasu
People who think that Smash 4 balance patches aren't coming because Sakurai said development has ended don't know anything. I doubt he'd just drop the characters and leave, given the potential balance issues. He's a professional, not an amateur.
ikiryou avatarikiryou
Starting over from scratch after dying in a roguelike MMO
Occams avatarOccams
I've been listening to the live stream of the phone call with the remaining militia jackasses in Oregon all morning and its the saddest, funniest thing I've heard in a while.
FakePlasticTree avatarFakePlasticTree
Next South Park RPG is releasing in the first fiscal year of 2017, apparently. It'll probably be fractured but whole. Can't wait! D':
OrochiLeona avatarOrochiLeona
Waaaait a minute... From a design standpoint.. Wouldn't a bodysuit look better with shoes/boots, thus .GASP. precluding bare feet? Say it aint so! :'''(
gajknight avatargajknight
Hey guys, there's a new episode of PStoid up. You should go listen to it, I hear Phil takes his shirt off. I mean, it's a podcast so you can't see it. But you can IMAGINE it!
Larxinostic avatarLarxinostic
Yesterday, I brought a banana with me to my job for my lunch break. Some yokel must have swiped it, for I never saw it again, nor got to eat it. My response when: [img]http://i.imgur.com/wrZt8SO.png[/img]
darrenhupke avatardarrenhupke
"At launch, playing through most of the single player content will give you enough Fight Money to get Alex for free!" Will it be possible to earn enough FC by April for the next character DLC? I'm guessing not.
Gamemaniac3434 avatarGamemaniac3434
Right, looking for advice. Just redeemed four old XCOM games from a humble bundle a few years back, so I wanted advice on which one I should give a looksie to first. Got 5 choices, kind of thinking terror from the deep or apocalypse. Any suggestions?
ikiryou avatarikiryou
Never be first to avert your eyes when locked in a staring contest with a cat. You must push through the pain if you ever wish to become truly whole, to win this eternal conflict of wills. Bonus XP is awarded on Thursdays!
Pixie The Fairy avatarPixie The Fairy
S Magala Plate first fight! :D
FlanxLycanth avatarFlanxLycanth
I have basic knowledge of two other languages (with certificates to prove so) and I decided today that soon I shall be fluent in both. One at a time though.
more quickposts


Contest!


Seriously

Invert site colors

  Dark Theme
  Light Theme


Destructoid means family.
Living the dream, since 2006

Pssst. konami code + enter

modernmethod logo



Back to Top


We follow moms on   Facebook  and   Twitter
  Light Theme      Dark Theme
Pssst. Konami Code + Enter!
You may remix stuff our site under creative commons w/@
- Destructoid means family. Living the dream, since 2006 -