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The Secret World sees 400% increase in 'activity levels' - Destructoid

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The Secret World  



The Secret World sees 400% increase in 'activity levels'


1:00 PM on 01.10.2013
The Secret World sees 400% increase in 'activity levels' photo



Taking The Secret World from a subscription-based game to the "buy-to-play" model has done quite well for Funcom. The company has called this re-launch a success, announcing that "Activity levels in the game have increased by over 400% as original players have returned joined by thousands of new players. After its re-launch, The Secret World has sold more than 70,000 units in the last four weeks alone, which is close to 30 percent increase in total sales."

This spot of good news was mixed in with word that internal restructuring is still very much the plan. Through office closures, consolidation, and streamlining internal processes, the idea is to be "better equipped to realize the strategy of building smaller high quality MMO games such as the upcoming LEGO Minifigures game" while supporting current releases such as Age of Conan, Anarchy Online, and of course The Secret World.

After Guild Wars 2, I can't see myself ever paying a subscription fee only to feel guilty when I can't actually find the time to play regularly. Full retail price to own the game and receive continued access? No problem. But I fear commitment, and based on Funcom's figures, I'm hardly alone.

Dropping Subscriptions Nets The Secret World a 30% Total Sales Boost [Escapist]








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The Secret World



8:00 AM on 12.12.2012
The Secret World scraps subscription fees

The Secret World has become the latest MMO to learn that, if it ain't Warcraft, it ain't getting away with charging subscription fees. Mandatory fees have been dropped from Funcom's ailing game, though other areas of monetiza...more



3:00 PM on 11.14.2012
The Secret World gets a chunky update

After four months, The Secret World finally gets its first raid, along with new missions and features in the largest update so far. It was this MMO's dearth of multiplayer opportunities that made me ditch it in fav...more



11:00 PM on 10.18.2012
Halloween comes early to The Secret World

Are you still playing The Secret World? Now would be a good time to log back in, as Funcom has pushed out some Halloween-centric content by way of the new update, Issue #3: The Cat God. It wouldn't be an MMO without nods to ...more



8:00 PM on 09.17.2012
Funcom has tools to make The Secret World free to play

Following the recent layoffs at Funcom, GamesIndustry caught up with CEO Ole Schreiner to talk about the subscription-based model The Secret World uses. He says that the game is profitable now that re-structuring has happened...more



12:30 PM on 09.11.2012
The Secret World lead game designer laid off

Funcom MMO The Secret World did not do as well as they had hoped it would, selling only 200,000 copies since its July launch. And now, as it usually goes, the layoffs happen.  A notable casualty is The Secret World's lea...more



11:00 AM on 08.29.2012
The Secret World sold only 200,000 copies since launch

Financials for Funcom for this last quarter show disappointing results for their newest, MMO The Secret World. The game sold only 200,000 copies since its June 29th launch, despite more than half a million players having sign...more



4:30 PM on 07.13.2012
Secret World's first content update announced

Set to go live July 31st, The Secret World's first content update, Unleashed, (referred to as Issue #1) has been revealed, with promises of more issues coming every month. This first round of content will contain se...more



2:00 PM on 07.09.2012
The Secret World 'Chronicle' profile and leaderboard tool

Funcom has launched a new profile and leader board service for new MMO The Secret World today called Chronicle. By logging in here players can view a complete record of their journey through the game, as well as character pro...more



6:15 PM on 07.03.2012
The Secret World launch trailer should be seen

If you've been keeping up with Funcom's newly released MMO The Secret World, you'll know exactly what to expect. But, for those that haven't, this new launch trailer shows just how vast and lovely this game's world is. Eithe...more





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With Firefly, Joss Whedon created the sort of universe that fans long to jump back into. While it probably won't make a return to the screen anytime soon, there's an MMO adaptation that's coming in the near future, and ...more



9:30 PM on 07.22.2014
Video: Dragon Ball Online fan remake happening, and Xenoverse still looks like a remake

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