Quantcast
Survey: 64% of gamers prefer physical media - Destructoid

DestructoidJapanatorTomopopFlixist



Survey: 64% of gamers prefer physical media


11:20 AM on 07.01.2010
Survey: 64% of gamers prefer physical media photo



While publishers strives to push us into an all-digital market where it can control every aspect of the consumer experience, a new study from Ipsos MediaCT claims that 64% of consumers still prefer physical copies over downloadable alternatives. 

Over 1,000 people were asked, and the results are being used as an indication that the pre-owned market is still a powerful force for the average gamer. Interestingly, 63% of those polled also preferred to get their news from papers as opposed to online, while the music and film industries had slowly lower results, with 45% and 50% respectively plugging for physical media.

"I believe the preference for physical discs amongst next-gen gamers reflects the potential value they derive from the pre-owned market, which is holding up the preference for physical - this is unlike the music and film markets," said MediaCT director, Ian Bramley.

With pre-owned games still doing very well, and with places like Walmart still remaining a huge and crucial part of the market, it's hardly surprising that there is a sizable demand for physical copies. There are a still a lot of people who like the illusion of "ownership" that comes with a tangible disc, and I think it'll be a long time before publishers can displace that mentality, as much as they'd love to have us all go digital by tomorrow morning.

64% of gamers prefer physical copies - survey [CVG]






Comments not appearing? Anti-virus apps like Avast or some browser extensions can cause this.
Easy fix: Add   [*].disqus.com   to your software's white list. Tada! Happy comments time again.

Did you know? You can now get daily or weekly email notifications when humans reply to your comments.






Things gamers do

9:00 PM on 04.15.2014
Spontaneous pole dancing in The Wolf Among Us

Former Destructoid Editor-in-Chief Nick Chester left us years ago, but even today his presence is felt on the site. This morning, he linked to what was originally thought to be a hysterical bug in The Wolf Among Us that you'v...more



1:00 AM on 04.15.2014
This 20:41 speedrun of Half-Life is a joy to watch

Segmented or not, this record-breaking 20:41 speedrun of Half-Life is seriously impressive. But as mind-blowing and enjoyable as it is to watch without context, the more you read up on the run, the crazier it all seems. Take...more



11:30 AM on 04.04.2014
Mario is just the worst house guest

For almost 30 years now, Mario has been content to wreak havoc in his virtual worlds, and that's completely fine. But coming into our houses and making a mess of things? That's over the line. Not cool, Mario. Not cool at all.more



View all Things gamers do






Back to Top




All content is yours to recycle through our Creative Commons License permitting non-commercial sharing requiring attribution. Our communities are obsessed with videoGames, movies, anime, and toys.

Living the dream since March 16, 2006

Advertising on destructoid is available: Please contact them to learn more