Fun fact: Destructoid's Dale North hates Subway about as much as he loves his PlayStation 3. So this new marketing alliance between Sony and the sandwich franchise is going to tear him apart. Sony has announced that it's partnered with Subway in a collaboration called "Fiery Football Frenzy Fueled by PlayStation."
What this is means is that Subway will be carrying some kind of Sony PlayStation-branded sandwiches called the "Fiery Footlongs," which are apparently the spiciest subs the franchise has carried to date. This will include the spicy New Turkey Jalapeno Melt and the Buffalo Chicken. You get these things in a meal, you have the chance to win some PlayStation stuff, including: Move before it's even available on store shelves, that super limited edition Uncharted 2 "Fortune Hunter" Edition and more.
Honestly, I can't even believe I wrote that last paragraph. This is going to be one weird week, I can just feel it.
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Contest:
11:00 AM on 08.16.2010
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Order something that makes me shit bricks, win a Playstation Move.
Somehow that doesn't sound too appealing.
I stick a firey footlong in my mouth for that.
Kinect has Burger King.
Wii is getting left behind by the food industry.
(Of course, I DON'T so much like spending $7 on a goddamn sandwich, but whatev.)
Also Subway's is the pits.
100 Million Coca-cola products with Move ads on it. And then TV/Magazine/Internet stuff and Subway.
Kinect has..Justin Bieber. HM.
PlayStation Move will make you shit bricks, too. I think I just broke an embargo with that one.
@Microshock:
Yeah, Sony is not screwing around. They're really getting out there with Move and early. A few folks (not press, apparently) already have Move in their homes!
Don't forget about Cirque du Soleil!
I love me a #17
Off to Subway for lunches then. Hopefully the offer's on in Canada.
Actually, wait, scratch that last one, there's nothing wrong with Michael Phelps.
What I would give for somebody to build an In n' Out, though.