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Square Enix: we're neutral when it comes to hardware platforms photo

Yoichi Wada, president of Square Enix, says that they are neutral when it comes to the platforms they publish games on. They managed to raise eyebrows at E3 with their announcement that Final Fantasy XIII would come to the Xbox 360, but gone are the days of Square Enix picking a "home console."

"We always consider the territory and hardware for titles, and I just want to make sure that we're neutral about dealing with companies," said Wada to GamesIndustry.biz.

"In North America Microsoft is doing very well with its hardware, and for that reason it's a very important partner for us," he said. "In Japan we know that the Xbox 360 isn't really that strong yet, but for me I feel very calm about dealing with any company, and we're not partnering exclusively with any particular company." 

Wada says that they're dealing out the RPG love to everyone, and their console choices have more to do with age and taste. Their goal is to reach the biggest audience possible, which makes total sense for their business.

"We're now in the age of the multi-platform, but depending on age and territory, users have different tastes. Therefore it's very difficult to just deal with one company or one hardware platform - in order to offer our product to the vast majority of gamers we need to deal with multiple companies and platforms."

I think the case is actually that they're less "neutral" and more fans of having money. I guess it's been a few years since they turned it around. Remember when they were really hurting for cash? After that crap movie was released and failed and the Hawaii studio closed down, I think they realized that they couldn't have the snobby one console, no sequel attitude and stay afloat.

Do you think this new multi-console, sequel happy Square Enix is better? Are the games just as good as they used to be?








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Dale North is Destructoid's Editor-In-Chief, a founding editor, and specialist in Japanese gaming. An accomplished musician, Dale was reporting from Japan during the earthquakes of 2011. Luckily, he got the fuck out alive and is home in America now with his wife and beloved corgi, Einstein. Dale is also a co-founder of Destructoid's sister anime site Japanator. Likes Corgis, Sega Saturn, PSP, iPhone, Photographic tools. Meet the rest of the team



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34 comments | showing # 1 to 34
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killsm00th's Avatar - Comment posted on 07/29/2008 09:57
killsm00th
Meh, I've been debating whether to get a PS3 or 360, and the fact the Squeenix is going to be indiscriminate with their RPG love rather than give it (at least somewhat) exclusively to Sony is just another nail in the PS3's coffin for me.
Aurvant's Avatar - Comment posted on 07/29/2008 09:59
Aurvant
"we're not partnering exclusively with any particular company."

Except when it comes to Tri-Ace and then Square only seems to want to publish for the 360.
Josh Tolentino's Avatar - Comment posted on 07/29/2008 10:12
Josh Tolentino
Exclusivity isn't the name of the game anymore, but if they intend to make good on their word then more of their popular series go entirely multiplatform. We'll see less whining, less "another nail in [insert thing you don't like]'s coffin", and more people playing good games and seeing long coats.

Long story short: PS3 STAR OCEAN PLEEEEEASE.
king3vbo's Avatar - Comment posted on 07/29/2008 10:13
king3vbo
I think its a good thing
atastysammich's Avatar - Comment posted on 07/29/2008 10:14
atastysammich
They'll be better when I get my goddamned Super Mario RPG sequel.
Aurvant's Avatar - Comment posted on 07/29/2008 10:20
Aurvant
@atastysammich - That age of Square has passed. Ever since they merged with shitty ole' Enix it's been nothing but a perpetual suckfest and it doesn't show any signs of stopping.
Wack's Avatar - Comment posted on 07/29/2008 10:25
Wack
I suppose this is good following the FFXIII for Xbox 360 announcement, means more JRPGs for everyone. Hmmmmm, perhaps we will get FFXIII for the Amiga?
daCuk's Avatar - Comment posted on 07/29/2008 10:33
daCuk
All the great games on DS say this is true.
Too Much Coffee Man's Avatar - Comment posted on 07/29/2008 10:33
Too Much Coffee Man
No reason why they shouldn't. If they're developing their games on PC; there's no technical reason why they shouldnt go to 360 too.
kwaselow's Avatar - Comment posted on 07/29/2008 10:41
kwaselow
So, does this mean we can finally have a true Mario RPG 2?
DemonEyes23's Avatar - Comment posted on 07/29/2008 10:46
DemonEyes23
they claim to be multiplatform but until star ocean is announced for the ps3 along with infinite undiscovery i'm just gonna assume that microsofts deep pockets are once again at work.
aaronf's Avatar - Comment posted on 07/29/2008 11:08
aaronf
Can we get a real Final Fantasy on the Wii please? None of this Chocobo Dungeon crap.
Vigor's Avatar - Comment posted on 07/29/2008 11:09
Vigor
That’s cool. That they are going multiplatform. But I am not going to have any other console then my PS3. I have owned them all as well, currently trying to sell my Wii. I was thinking of getting a 360 again. But when I was over my neighbor’s house, watching him play Cod4 it Rroded right in front of me. I just laughed and wiped that idea from my head.
Aurvant's Avatar - Comment posted on 07/29/2008 11:14
Aurvant
--Before its launch, Michihiro Sasaki, senior vice president of Square Enix, spoke about the Playstation 3, saying "We don't want the PlayStation 3 to be the overwhelming loser, so we want to support them, but we don't want them to be the overwhelming winner either, so we can't support them too much." Square Enix continued to reiterate their devotion to multi-platform publishing in 2007, promising more support for the North American and European gaming markets where console pluralism is generally more prevalent than in Japan. Their interest in multi-platform development was made clear in 2008 when the previously Playstation 3-exclusive game Final Fantasy XIII was announced for release on the Xbox 360.--

Straight from Square-Enix's mouth, and also the most ignorant thing I think I've ever heard anyone say. Ever.
Crunshii's Avatar - Comment posted on 07/29/2008 11:20
Crunshii
they claim to be multiplatform but until star ocean is announced for the ps3 along with infinite undiscovery i'm just gonna assume that microsofts deep pockets are once again at work.

bingo.
atastysammich's Avatar - Comment posted on 07/29/2008 11:23
atastysammich
@Aurvantoid
That's pretty cocky of 'em--but I guess when you can release a new game in a franchise like, say, Dragon Quest, and bring all of Japan to a grinding (ha!) halt, you get to talk big. :/
Bob Muir's Avatar - Comment posted on 07/29/2008 11:25
Bob Muir
Really, if they're so neutral, they shouldn't be dealing out exclusives to every console, but giving the same game to multiple consoles. I only see them doing this with FFXIII so far.
heretrix's Avatar - Comment posted on 07/29/2008 11:26
heretrix
Smart for them, sad for fanboys, a victory for everyone else.

I'm down with that.I fucking hate unisystem fanboys.
MechaMonkey's Avatar - Comment posted on 07/29/2008 11:27
MechaMonkey
I don't really care if its a genuine business strategy or they were bribed by Microsoft. I'm just going to enjoy it.
Shin Oni's Avatar - Comment posted on 07/29/2008 11:48
Shin Oni
I dunno why they're saying this. They've only been really loyal to Nintendo and only started riding Sony's balls because they were new in the business and they saw profit.

same could be said here. Actually Wada basically says it for himself here:

In North America Microsoft is doing very well with its hardware, and for that reason it's a very important partner for us,"

in other words, Make XIII for the americans who chose not to buy a PS3 and versus exclusive to those with PS3s...and still get XIII. More money for them in the long run.
Blind assassin's Avatar - Comment posted on 07/29/2008 12:06
Blind assassin
Yeah right. Square just goes wherever they feel like they can make money. Which bizarrely doesn't bring Nintendo into their radar. They only have about 50 billion Nintendo systems out there and all Square does is alternate between remakes of FF and Chocobo Dungeon games. Aside from TWEWY they haven't released a big game on a Nintendo console since 97.
Timmeh's Avatar - Comment posted on 07/29/2008 12:21
Timmeh
You forgot to mention that they are developing for the PC as well. People seem to forget to mention the PC a lot these days.
GohanGVO's Avatar - Comment posted on 07/29/2008 13:07
GohanGVO
@Blind assassin

What about 'Final Fantasy Tactics A2,' 'Final Fantasy Crystal Chronicles: Ring of Fates,' 'Chocobo Tales,' 'Sigma Harmonics,' 'Nanashi no Game,' 'Dragon Quest IX,' and 'Dragon Quest Heroes: Rocket Slime'? All for the DS, obviously.

Now, you did say SE has failed to release a 'big game' for a Nintendo system in a while, but does 'TWEWY' qualify as being one (regardless of quality)? It sold -terribly- in Japan, albeit it appears to have some legs in the US due to high demand.
mix's Avatar - Comment posted on 07/29/2008 13:21
mix
As long as I get to play it (PS3) I am happy.

We love every console and believe every console should be able to play the new FF game....except for Wii's those things suck.
ninjikiran's Avatar - Comment posted on 07/29/2008 13:37
ninjikiran
@Crunshi

Most likely timed exclusives, at least for Star Ocean 4. Infinite Undiscovery is being developed by Tri-Ace I think and they made eternal sonata. The PS3 version of Eternal Sonata is going to have alot of goodies and gameplay important content such as new characters which possibly add more story. ES was "exclusive also, but then they announced the PS3 version with all those extra goodies.

Almost makes me want to wait to see what happens before plunking cash down on IU on the 360.
shmelo's Avatar - Comment posted on 07/29/2008 13:58
shmelo
I think I won't buy any Square games if all they want is money. They don't get my hard earned cash. Except for Level 5. I love them.
Syn's Avatar - Comment posted on 07/29/2008 14:30
Syn
$quare is becoming douchebags. They could at least tell the truth and not throw this obvious bullshit at us. We know M$ paid mad moneybags to get FF13. I have no problems with multiplatform but I don't think that M$ should get these good games just because they can throw money at it.
Timmeh's Avatar - Comment posted on 07/29/2008 14:42
Timmeh
@Syn

Would you rather the games remained exclusive? I'm all too happy for MS to provide incentive for developers who previously only worked with Sony to go multiplatform. Besides, how do you think Sony got those exclusives to begin with?

It's not MS who is 'getting the games' it's gamers. Should people who can only afford one system not be able to play them?

I seem to recall them talking about switching over to new tech that made multi platform development easier for their current gen stuff anyway?
BluFire's Avatar - Comment posted on 07/29/2008 15:51
BluFire
Square Enix just needs to stop talking and start making me sommoar games for more stuff.
Quiotu's Avatar - Comment posted on 07/29/2008 16:09
Quiotu
I understand being multi-platform, but it's an awful contrast to last generation. Save for a rare exception, their games were on the PS2. This generation they have games for everything, even cell phones. It's not bad for the consumer or for SE's business, but it does make Squeenix look like complete whores in contrast.

I'd be more willing to accept the change if they'd be more giving with the content. FFXIII's two years in development, and no one's seen any gameplay, story, or content about the game yet. FFXII was the same way, and it's getting pretty old... they need to learn how to entice an audience, because people forget about Final Fantasy when the games are 4 years apart.
Rockefellow's Avatar - Comment posted on 07/29/2008 18:16
Rockefellow
@shmelo: I was unaware that Square-Enix owned Level 5. I thought they were their own company.
http://en.wikipedia.org/wiki/Level-5

And it doesn't bother me about their games being all over the place; it bothers me that they're claiming that they want to pursue a multi-platform business and yet Tri-Ace games, among others, seem to be limited to the 360.
Takeshi's Avatar - Comment posted on 07/30/2008 09:18
Takeshi
If developers bring out exclusives because they like one system better or if they think the game itself would run better on one system it's perfectly OK. It's all about making the best game in the end.
I think it's not OK if either Sony, Microsoft or Nintendo offers huge amounts of money to tie a game to their console. I think no one should be left out because of money issues.
Syn's Avatar - Comment posted on 07/30/2008 14:39
Syn
@Timmeh:
Obviously not, but that's just the same as having only one console with all the games on it, just more expensive. And they aren't even making all their games multiplatform, just the ones that they were paid for.
Anus Mcphanus's Avatar - Comment posted on 07/31/2008 07:56
Anus Mcphanus
Square Enix: "we are whores" :-)
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